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83% Of All Younger Consumers Were Invited To Post A Review Recently
Of those asked, 80% of clients did post a review. Overall, businesses have actually asked 66% of all clients to leave a review on their company.
Source: Brightlocal
15% Of Consumers Don't Trust Businesses Without Having Online Reviews
No trust indicates no interactions. 15% of possible consumers will not even think about working with a company they can't find opinions about.
Source: Statuslabs
91% Of Millennials Trust In Online Reviews As Much As Family And Friends
Online review stats put consumers' reviews as the most trustworthy source of suggestions. Online reviews usually bring the exact same weight as recommendations from loved ones.
Source: Brightlocal
89% Of Consumers Browse A Businesses Feedback To Reviews
Not only do many customers read the review replies, 30% of them value them highly. Almost 96% read the feedback to their own reviews.
Source: Brightlocal
54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Business
The star rating is the first thing consumers see. Still, users focus on other factors as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of United States consumers.
Source: Statista
Google Accounts For 57.5% Of All Reviews Around The World
As can be anticipated, Google remains in the lead, followed by Facebook, TripAdvisor and others.
Here are the online reviews circulation rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
The Majority Of Consumers Aged 25-34 Submitted Reviews
According to Statista, the more youthful generations are obviously the more vocal ones.
Source: Statista
Unfavorable Reviews Can Increase Conversion By Up To 85 Percent
It sounds insane, however negative reviews can be a positive driver for users to spend more time on your site. According to online review statistics, people devote more than five times as long on a website when they read negative reviews.
More than two-thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95% suspect censorship or fabricated reviews if there aren't any negative ones.
Source: Reevoo
63.6% Of Consumers Go To Google To Read Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) behind.
When it comes to trust, these online review statistics reveal the general popularity of a website can just go so far.
Source: Review Trackers
A One Star Boost In Rating Can Cause A 5% To 9% Increase In Business Revenue
Businesses that treat clients honorably typically succeed, review websites help ensure of that.
Source: Statuslabs
United States Buyers Consider "Product Performance" To Be The Most Useful Information In Product Reviews
They focus on various aspects of the shopping experience when people check out reviews. However according to online review statistics, 60% of them are most thinking about the item's performance.
Customer satisfaction, product quality and quality with time are the next couple of factors to consider for more than 50% of USA clients.
Source: Statista
49 Percent Of Consumers Consider The Number Of Online Reviews As A Vital Factor In Their Buying Decision
Consumers value not just the quality or nature of the reviews, but they consider their quantity and recency as well.
The share of customers, who focus on the number of reviews is presently at 46 percent.
Source: Brightlocal