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82 Percent Of Customers Visit Review Sites Since They Wish To Purchase A Service Or An Item And Wish To Get The Facts About The Businesses Services And Products.
Users come since they have already formed a purchase decision. The bulk of them (89 percent) purchase within a week of their visit.
Source: RevLocal
61 Percent Of Regional Businesses Have A Typical Ranking Of 4 To 5 Stars
Overall two-thirds of companies have excellent and great rankings. Just 5% of businesses have a ranking listed below 3 stars.
Source: Brightlocal
Almost All Customers, Who Use Online Reviews, Read Them Early On In The Purchasing Process
Let's say you wish to purchase a new automobile and there are numerous models which fit your criteria. How do you select the best one for you? Well, you read online reviews.
With the help of other customers, you manage to choose one that works for you. That's how positive reviews convert consumers into customers.
Source: Consumer Affairs
Positive Reviews Encourage 68% Of Consumers To Choose Local Businesses
Given that the huge bulk of customers check out reviews, you would want yours to be appealing to new clients? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Online Product Reviews About A Product Can Improve Its Conversion Rate By A Staggering 270 Percent
User review statistics reveal the purchase probability for an item with 5 reviews is 270% higher than the very same product without reviews.
Source: Spiegel Research Center
83% Of Clients Do Not Trust Advertising
The standard channels to reach customers aren't as prominent as they used to be. Many users who no longer trust ads select to take note of customers' suggestions online.
Source: Statuslabs
Software Reviews Influence Over 98% Of All Purchasers
18 percent of software buyers consider reviews to be an important factor in the purchase process. Software reviews have no impact whatsoever on just 2 percent of consumers. Two-thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra
88% Of Executives Consider Reputation Risk As A Leading Business Problem
Reputation management stats show a company's reputation does not impact simply the clients. Prospective employees likewise look at scores and take a look at reviews.
Source: Deloitte
89% Of Customers Review A Businesses Replies To Reviews
Not only do a lot of shoppers check out the review replies, 30% of them hold them in high regard. Practically 96% read the reactions to their own reviews.
Source: Brightlocal
The Majority Of Customers Aged 25-34 Posted Reviews
According to Statista, the more youthful generations are obviously the more vocal ones.
Source: Statista
15% Of Buyers Don't Trust Businesses Without Online Reviews
No trust means no interactions. 15 percent of possible customers will not even think about working with a business they can't discover opinions about.
Source: Statuslabs
64% Of Americans Agree That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017
30 percent of customers who read customer reviews, agree that it increases their purchasing confidence.
Businesses utilize the reviews to enhance their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Just 44% Of Local Businesses Have Claimed Their Google My Business Listing
That's 56 percent of your competitors that aren't taking advantage of their listing.
While business listings on the major review platforms are totally free, a remarkably low number of businesses really make use of them.
Although we now know why consumer reviews are so effective, many businesses apparently do not.
Source: LsaInsider
Fifty Percent Of All Of The Millennial's "Always" Read Online Reviews For Businesses
Younger people know the worth of being informed. User-generated content has an unassailable impact on consumers.
They will recognize what they've been missing out on if businesses stop to consider the power of customer reviews over millennials. Older individuals are different though, just 6% of individuals aged 55 or older read reviews.
Source: Brightlocal
89% Of Individuals Want To Read Reviews On Their Smart Devices
Be it via an app or a mobile web browser, most people choose to read reviews on their phones.
Source: Statista