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67% Of Consumers Suggest Reviews Are A "Very Important" Factor When Picking A Service Provider
Reviews have an enormous impact on their decision when clients have to pick a solution provider.
Source: DemandGenReport
89% Of Customers Browse A Businesses Reactions To Reviews
Not only do many customers check out the review replies, 30% of them highly value them. Almost 96% read the reactions to their own reviews.
Source: Brightlocal
Unfavorable Reviews Can Boost Conversion By As Much As 85%
It sounds crazy, however negative reviews can be a positive force for users to devote more time on your site. According to online review stats, people devote more than five times as long on a website when they check out negative reviews.
When there are a mix of negatives and positives, more than two thirds of users trust reviews more. An overwhelming 95% suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
The Average Review Length Has Actually Gotten 65% Much Shorter Since 2010
Recently reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is typical to that of tweet on twitter.
Source: Review Trackers
70% Of Customers Choose To Discover A Business Through Reviews And Articles, Instead Of Ads
Advertisements are all well and good, however it deserves attempting a different approach also. Reviews are by far the very best method to find the truth about a product or service.
Source: Statuslabs
A Solitary Business Review Can Raise Its Conversions By 10%
Online review statistics reveal user-generated content can do wonders in regards to conversions.
A single review can have a substantial effect on your business.
A hundred reviews can increase your conversion rates by as much as 37 percent. Two hundred can provide an astonishing 44 percent increase.
Source: RevLocal
More Than Four Negative Reviews About A Company Or Service May Reduce Sales By 70 Percent
One negative review suffices for 35 percent of a site's visitors to choose not to purchase. 3 negative reviews can cost a business 59% less sales.
Obviously, they can be compensated by the large number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
61% Of Local Businesses Have A Typical Ranking Of 4 To 5 Stars
Generally two thirds of businesses have outstanding and great scores. Just 5% of businesses have a rating listed below 3 stars.
Source: Brightlocal
86% Of Consumers Would Consider Writing A Review For A Business
Your customers are your most valuable resource, and it's not only because of the cash they spend at your business. They will be willing to share it if you offer them a great experience.
Source: Brightlocal
60 Percent Of Customers Consult Blog And Social Network Reviews On Their Cell Phones Prior To Shopping
In-store purchasing is affected substantially by blogs and reviews on social media. With males being two times as likely to be influenced than ladies.
Reviews and score statistics show individuals value the opinion of peers more than any other material.
Source: Collective Bias
30% Of Clients Feel Comfortable With A Business Which Reacts To Online Reviews
Communicating with your clients builds their trust. Even something like responding to their reviews and comments can make them feel appreciated.
As you may anticipate, clients who feel this way are ready to spend more cash with a business.
Source: Statuslabs
Software Reviews Impact Over 98 Percent Of All Purchasers
18% of software buyers consider reviews to be an essential factor in the purchase process. Software reviews have no impact whatsoever on just 2% of customers. Two-thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack
Review signals (quantity, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.
Source: Moz