49% Of Customers Consider The Number Of Online Reviews As A Vital Consideration Of Their Buying Decision

Consumers value not only the quality or nature of the reviews, however they consider their number and recency too.

The share of consumers, who take notice of the number of reviews is presently at 46%.

Source: Brightlocal

Many Local Companies Have An Average Of 39 Google Reviews

People like to share their experience after they've visited a vendor. Online review trends reveal individuals choose to comment if they had a positive experience, rather than a negative or average one.

Source: Brightlocal

15 Percent Of People Do Not Trust Businesses Without Having Online Reviews

No trust indicates no interactions. 15 percent of possible customers will not even consider working with a business they can't discover opinions about.

Source: Statuslabs

53% Of Consumers Anticipate Companies To Reply Within A Week To Unfavorable Reviews

Online review statistics clarify that 63% of consumer reviews remain without a reply. That's too bad, due to the fact that those companies are losing clients that way.

Source: Review Trackers

91% Of Millennials Trust In Online Reviews As Much As Loved Ones

Online review statistics place customers' reviews as the most reliable source of recommendations. Online reviews typically carry the same weight as advice from family and friends.

Source: Brightlocal

98 Percent Of Yelp's Browsers Bought From A Business They Found On The Site

Usually, 142 million customers visit Yelp each month. If you haven't declared your free Yelp business page, this is as great a time as any.

Source: RevLocal

Positive Reviews Motivate 68% Of Customers To Use Local Businesses

Because the huge bulk of consumers check out reviews, you'd want yours to be appealing to new customers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Negative Reviews Can Improve Conversion By Up To 85 Percent

It sounds crazy, but negative reviews can be a positive driver for users to spend more time on your website. According to online review statistics, individuals devote more than 5 times as long on a site when they read negative reviews.

More than two thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95% suspect censorship or fabricated reviews if there aren't any negative ones.

Source: Reevoo

70% Of Consumers Prefer To Find Out About A Business By Means Of Short Articles And Reviews, Instead Of Advertisements

Ads are all well and good, but it deserves trying a different approach too. Reviews are without a doubt the very best method to find the truth about a product or service.

Source: Statuslabs

The Average Review Word Count Has Actually Become 65% Much Shorter Since 2010

Recently reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is comparable to that of tweet from twitter.

Source: Review Trackers

74 Percent Of Regional Companies Have At Least 1 Google Review

A single review is far from adequate to enhance your website's SERP ranking.

Taking a look at online rankings statistics, we learnt that a company needs to have approximately 40 reviews before visitors "Award" it with a star.

Source: Brightlocal

Most Best Selling Items Have A Typical Rating Of 4.2 To 4.7

You can't make everyone pleased, which is why perfect 5 star scores are suspicious. Somebody always has a bit of a gripe. That's why it is abnormal to get perfect 5 star ratings. Sometimes a lower ranking really helps your overall rating.

According to client rating stats, conversion rates begin to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Organization

The star ranking is the first thing consumers see. Still, users take note of other factors as well, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of USA customers.

Source: Statista

70 Percent Of Customers Need To Read A Minimum Of Four Reviews Before They Can Trust A Business

4 reviews may be too few. Many people read much more reviews to get an idea of how the business is really doing. Do not depend upon that fact alone.

Source: Brightlocal

77% Of Users Don't Rely On Reviews That Are Older Than 3 Months

Consumers don't care how great your service or product was in the past. Part of why online reviews matter is due to the fact that they are relevant and fresh.

Customers understand businesses lose their touch all the time, which is why the majority of them find older reviews unimportant.

It is for this reason that businesses should to be continuously requesting reviews.

Source: Statuslabs

Software Application Reviews Impact Over 98% Of All Buyers

18 percent of software application purchasers consider reviews to be a necessary factor in the purchase procedure. Software application reviews have no effect whatsoever on only 2 percent of consumers. Two-thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

60 Percent Of Consumers Consult Blog And Social Media Network Reviews On Their Mobile Devices Before Shopping

In-store purchasing is affected significantly by blogs and reviews on social networks. With males being twice as likely to be affected than women.

Reviews and rating data reveal people value the viewpoint of peers more than any other content.

Source: Collective Bias