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Unfavorable Reviews Can Increase Conversion By Up To 85%
It sounds insane, but negative reviews can be a positive factor for users to devote more time on your site. According to online review statistics, individuals spend more than 5 times as long on a website when they check out negative reviews.
More than two-thirds of users trust reviews more when there are a mix of negatives and positives. A frustrating 95% suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
Reviews Are The 3rd Most Influential Ranking Factor For Google's Local 3 Pack
Review signals (quantity, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
53% Of Consumers Anticipate Companies To Respond Within A Week To Unfavorable Reviews
Online review statistics reveal that 63% of consumer reviews remain without a reaction. That's regrettable, due to the fact that those businesses are losing customers that way.
Source: Review Trackers
Clients Might Spend 31 Percent More With A Business That Has Excellent Reviews
Focus on this statistic. The better other users describe your services or product, the more cash you can charge and customer review statistics show us exactly how much more.
Source: Martech Zone
89% Of Clients Review A Companies Reactions To Reviews
Not only do most clients read the review replies, 30% of them highly value them. Nearly 96% read the responses to their own reviews.
Source: Brightlocal
The Majority Of Consumers Aged 25-34 Posted Reviews
According to Statista, the more youthful generations are obviously the more vocal ones.
Source: Statista
If They Were Asked, 77% Of Customers Would Most Likely Leave A Review
More than a 35% would leave a review to educate others about their client encounter and 24% would rather direct their review to the company itself.
Over a 26% would be willing to submit a review to help other individuals with their choice making process.
Source: Podium
People Checking Out Reviews On A Mobile Device Are 127% Most Likely To Buy Than Desktop Users
Mobile users choose to get things done faster. Purchasing decisions are made rapidly.
Online reviews are clearly convincing, yet marketers haven't always come to value the power of them.
Source: Martech Zone
95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services
Leisure and business travelers alike read reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
More Than Four Negative Reviews About A Company Or Product May Reduce Sales By 70 Percent
One negative review is enough for 35 percent of a website's visitors to decide not to buy. Three negative reviews can cost a business 59 percent less sales.
Obviously, they can be compensated by the large number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
A One Star Increase In Rating Can Result In A 5% To 9% Boost In Business Income
Businesses that treat customers well typically flourish, review websites help ensure of that.
Source: Statuslabs
90% Of Consumers Require Less Than 10 Reviews To Form A Viewpoint About A Business
You know what people say about impressions, right?
Users get their first impression of your businesses through reviews. Typically through less than 10 of them.
Think about asking your visitors to compose one if you don't have reviews on your site.
Source: Martech Zone
91 Percent Of Millennials Trust In Online Reviews As Much As Loved Ones
Online review stats position customers' reviews as the most trustworthy source of recommendations. Online reviews usually bring the exact same weight as suggestions from loved ones.
Source: Brightlocal