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Online Product Reviews About An Item Can Boost Its Conversion Rate By A Whopping 270 Percent
User review stats reveal the purchase likelihood for a product with five reviews is 270 percent higher than the exact same product without reviews.
Source: Spiegel Research Center
73% Of Consumers Believe Written Reviews Are More Important Than Star And Number Rankings
Online review statistics make it clear people aren't satisfied with scores alone.
Consumer reviews make the stats appear more authentic which is what the prospective clients are trying to find. Almost a third of consumers say written reviews are the only function that makes them think the sites' reviews are beneficial and pertinent.
Source: Fan and Fuel
53 Percent Of Americans Consider Item Reviews And Rankings As The Most Important Part Of Online Shopping.
Today's consumers are smart and desire the best bang for their buck. It's not surprising that that they consider reading reviews as a big part of the purchasing decision.
Source: Statista
53% Of Consumers Anticipate Businesses To Respond Within A Week To Unfavorable Reviews
Online review statistics prove that 63% of client reviews go on without a reply. That's regrettable, since those businesses are losing clients that way.
Source: Review Trackers
USA Shoppers View "Product Performance" To Be The Most Useful Information In Product Reviews
They focus on different aspects of the shopping experience when individuals check out reviews. However according to online review stats, 60% of them are most thinking about the product's performance.
Customer satisfaction, product quality and quality with time are the next couple of considerations for more than 50% of US consumers.
Source: Statista
71% Of Millennials Browse Consumer Reviews Of Professional Services
More than half of all individuals in need of an expert service rely on online reviews.
According to online reviews data, 59% used online reviews to choose an attorney or a doctor.
Young people (age 18-35) are much more likely to hire an expert based on online reviews. Only 19% of millennials will think about employing an attorney without any.
Source: Thomson Reuters
60 Percent Of Customers Refer To Blog And Social Network Reviews On Their Mobile Phones Before Shopping
In-store purchasing is affected considerably by blogs and reviews on social media. With men being twice as likely to be affected than women.
Reviews and rating stats reveal people value the opinion of peers more than any other content.
Source: Collective Bias
More Than Half Of Consumers Aged 25-34 Gave Reviews
According to Statista, the younger generations are obviously the more opinionated ones.
Source: Statista
30% Of Clients Feel Comfortable With A Business Which Reacts To Online Reviews
Communicating with your customers establishes trust. Even something like reacting to their reviews and remarks can make them feel valued.
As you may anticipate, clients who feel this way are more willing to invest more money with a business.
Source: Statuslabs
15% Of Visitors Do Not Trust Businesses Without Any Online Reviews
No trust implies no interactions. 15% of potential clients won't even consider doing business with a business they can't discover viewpoints about.
Source: Statuslabs
63.6% Of Consumers Go To Google To Look For Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the end.
When it comes to trust, these online review statistics reveal the general appeal of a site can just go so far.
Source: Review Trackers
64% Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017
30% of consumers who read customer reviews, agree that it increases their purchasing confidence.
Businesses use the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
77% Of Users Don't Trust Reviews That Are Older Than Three Months
Consumers don't care how excellent your product or service was in the past. Part of why online reviews matter is since they are fresh and relevant.
Consumers know businesses lose their touch all the time, which is why most of them regard older reviews unimportant.
It is for this reason that businesses should to be continuously asking for reviews.
Source: Statuslabs
Reviews Are The Third Most Influential Ranking Factor For Google's Local 3 Pack
Review signals (amount, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
Most Best Selling Products Have An Average Ranking Of 4.2 To 4.7
You can't make everybody pleased, which is why perfect 5 star rankings are suspicious. Someone always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star scores. Sometimes a lower ranking actually helps your overall score.
According to client rating stats, conversion rates begin to reduce as scores rise above 4.7.
Source: Spiegel Research Center
Just 6% Of Consumers Don't Rely On Client Reviews At All
According to consumer review data, a massive 19% of customers constantly trust online reviews and never a buy without checking out reviews first.
Source: Statista
Facebook Reviews Impact More Than 50% Of Consumers' Buying Decisions
Facebook is presently the most popular social media which can also influence our purchasing decisions.
According to social media reviews data, Facebook affects over half of users' purchase choices.
Facebook reviews stats expose that four out of 5 users are most likely to trust a local business if it has favorable reviews.
Source: RevLocal
90 Percent Of Customers Require Less Than 10 Reviews To Form A Viewpoint About A Business
You know what individuals say about very first impressions?
Users get their first impression of your businesses through reviews. Generally through less than 10 of them.
If you do not have reviews on your website, consider asking your visitors to write one.
Source: Martech Zone