Just 6% Of Customers Don't Trust Client Reviews At All

According to consumer review stats, a whopping 19 percent of customers always trust online reviews and never a purchase without reading reviews initially.

Source: Statista

Consumer Reviews On Products Are Trusted Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. People trust other peoples viewpoints before they ever trust what the maker says. The reason, producers' descriptions are basically ads.

Source: Martech Zone

Just 44% Of Local Businesses Have Actually Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't taking advantage of their listing.

While business listings on the major review platforms are complimentary, a surprisingly low number of companies in fact use them.

Although we now know why customer reviews are so effective, a lot of businesses obviously do not.

Source: LsaInsider

Almost All Customers, Who Use Online Reviews, Read Them Very Early In The Buying Process

Let's say you want to buy a new car and there are several models which fit your criteria. How do you select the best one for you? Well, you read reviews.

With the help of other consumers, you quickly choose a model that works for you. That's how positive reviews transform consumers into consumers.

Source: Consumer Affairs

A One Star Boost In Ranking Can Cause A 5% To 9% Boost In Business Profits

Businesses that treat customers honorably normally prosper, review sites help make sure of that.

Source: Statuslabs

83% Of All Young Buyers Were Invited To Post A Review Recently

Of those asked, 80% of consumers did submit a review. In general, businesses have actually asked 66% of all clients to leave a review on their business.

Source: Brightlocal

If They Were Asked, 77% Of Consumers Would Certainly Leave A Review

More than a 35% would do it to advise others about their customer experience and 24% would likely direct their review to the business itself.

Over a 26% would want to post a review to help other people with their decision making process.

Source: Podium

More Than Half Of Shoppers Aged 25-34 Submitted Reviews

According to Statista, the younger generations are purportedly the more vocal ones.

Source: Statista

61% Of Local Businesses Have An Average Rating Of 4 To 5 Stars

Overall 2 out of 3 businesses have outstanding and great rankings. Only 5% of businesses have a score below 3 stars.

Source: Brightlocal

53% Of Americans Consider Product Reviews And Rankings As The Most Vital Part Of The Online Shopping Experience In 2018.

Today's consumers are smart and desire the very best bang for their dollar. It's no wonder that they consider reading reviews as a big part of the buying decision.

Source: Statista

73 Percent Of Customers Think Client Reviews Are More Important Than Star And Number Ratings

Online review stats make it clear individuals aren't satisfied with ratings alone.

Customer reviews make the stats appear more authentic which is what the potential customers are searching for. Practically a 3rd of customers say written reviews are the only feature that makes them believe the websites' reviews are appropriate and helpful.

Source: Fan and Fuel

64% Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of customers who check out consumer reviews, agree that it increases their purchasing confidence.

Organizations utilize the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Google Represents 57.5 Percent Of All Reviews World-wide

Google is in the lead here, followed by Facebook as a distant second.

Here are the online reviews circulation rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

United States Shoppers View "Product Performance" To Be The Most Helpful Information In Product Reviews

When people check out reviews, they focus on various aspects of the shopping experience. But according to online review statistics, 60% of them are most interested in the item's performance.

Client satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of USA consumers.

Source: Statista