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89% Of Shoppers Want To Read Reviews On Their Smartphones
Be it by means of an app or a mobile browser, people young and old choose to read reviews on their cell phones.
Source: Statista
15 Percent Of Clients Do Not Trust Businesses Without Having Online Reviews
No trust means no interactions. 15 percent of possible clients will not even think about working with a business they can't discover opinions about.
Source: Statuslabs
Majority Of Consumers Will Not Utilize An Organisation If It Has Less Than A 4 Star Score
This stat is among many that highlight the value of online rankings. Now that news of customer fulfillment travels this fast, keeping your consumers happy is more important than ever.
57 percent of consumers have actually looked for business with more than four stars in 2018, which is up from 48 percent in 2017.
11% looked just for organizations with an ideal five star ranking.
Source: Brightlocal
30% Of Customers Feel Positive About A Company Which Answers Online Reviews
Communicating with your customers builds their trust. Even something as basic as reacting to their reviews and comments can make them feel appreciated.
As you might anticipate, customers who feel this way are happy to invest more money with a company.
Source: Statuslabs
70 Percent Of Consumers Need To Read A Minimum Of Four Reviews Before They Can Rely On A Business
4 reviews may be too few. The majority of people check out much more reviews to get an idea of how business is in fact doing. Do not depend upon that statistic alone.
Source: Brightlocal
54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Business
The star rating is the first thing consumers see. Still, users take note of other elements as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of US consumers.
Source: Statista
Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of American Customers
24% of US buyers consider reviews as 'exceptionally influential'.
To highlight the value of online reviews and scores, did you know that 81% of consumers will pay more for a product with reviews and those exact same consumers are likewise happy to accept slower shipping times for such products.
Source: Turntonetworks
61 Percent Of Regional Businesses Have A Typical Rating Of 4 To 5 Stars
Overall 2 out of 3 businesses have outstanding and great ratings. Just 5% of companies have a ranking listed below 3 stars.
Source: Brightlocal
52% Of Consumers Rely On A Product More If It Has Negative Reviews Too
We already discussed the positive and negative reviews and their impact on consumers. Nevertheless, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are favorable. People expect to see some negative reviews.
Source: Capterra
77% Of Consumers Don't Trust Reviews That Are Older Than 3 Months
Consumers don't care how excellent your service or product was in the past. Due to the fact that they are relevant and fresh, is part of why online reviews matter.
Customers understand businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.
It is for this reason that companies ought to be continuously asking for reviews.
Source: Statuslabs
If They Were Asked, 77% Of Customers Would Likely Submit A Review
More than a 35% would submit a review to educate others about their consumer experience and 24% would rather direct their review to the company itself.
Over a 26% would want to post a review to help other people with their choice making process.
Source: Podium