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53 Percent Of Americans Consider Product Reviews And Ratings As The Most Important Part Of The Online Shopping Experience In 2018.
Today's consumers are wary and desire the best bang for their dollar. It's no surprise that they consider checking out reviews as a big part of the purchasing decision.
Source: Statista
More Than Four Negative Reviews About A Company Or Service May Reduce Sales By 70 Percent
One negative review is enough for 35 percent of a website's visitors to decide not to buy. Three negative reviews can cost a business 59 percent less sales.
Of course, they can be compensated by the sheer number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Organization
The star ranking is the first thing consumers see. Still, users take note of other elements too, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of US consumers.
Source: Statista
98 Percent Of Yelp's Website Visitors Bought From A Business They Found On The Website
Generally, 142 million consumers visit Yelp each month. This is as excellent a time as any if you haven't claimed your complimentary Yelp business page.
Source: RevLocal
Facebook Reviews Impact More Than 50% Of Consumers' Purchasing Decisions
Facebook is presently the most popular social media which can likewise affect our purchasing decisions.
According to social reviews stats, Facebook impacts over half of users' purchase choices.
If it has favorable reviews, Facebook reviews stats reveal that 4 out of 5 users are likely to trust a local business.
Source: RevLocal
Just 6 Percent Of Customers Don't Trust Customer Reviews At All
According to consumer review stats, a tremendous 19 percent of consumers always trust online reviews and never a make a purchase without checking out reviews.
Source: Statista
83% Of All Young Clients Were Asked To Leave A Review Recently
Of those asked, 80% of clients did post a review. In general, companies have actually asked 66% of all clients to give a review on their business.
Source: Brightlocal
53% Of Consumers Expect Companies To Reply Within A Week To Unfavorable Reviews
Online review statistics clarify that 63% of customer reviews remain without a response. That's too bad, due to the fact that those companies are losing clients that way.
Source: Review Trackers
61 Percent Of Local Businesses Have An Average Ranking Of 4 Or 5 Stars
Overall 2 out of 3 companies have excellent and awesome ratings. Just 5% of companies have a rating below 3 stars.
Source: Brightlocal
89% Of Consumers Review A Companies Responses To Reviews
Not only do the majority of shoppers read the review replies, 30% of them value them highly. Nearly 96% read the feedback to their own reviews.
Source: Brightlocal
70 Percent Of Customers Need To Check Out At Least Four Reviews Before They Can Trust A Business
4 reviews may be too few. Most people check out a lot more reviews to get a clear view of how business is actually doing. Don't depend upon that figure alone.
Source: Brightlocal
Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of American Customers
24% of US consumers consider reviews as 'extremely influential'.
To show the importance of online reviews and scores, did you know that 81 percent of consumers will pay more for an item with reviews and those same customers are also ready to accept slower shipping times for such products.
Source: Turntonetworks
95% Of Unsatisfied Customers Will Go Back To A Company If A Company Deals With Issues Rapidly And Efficiently
Clients don't anticipate you to be perfect. They do anticipate you to take care of things when they go wrong. If there is absolutely nothing else a company can do to solve a concern, a simple coupon can say "We're sorry" in a more enticing way.
Source: SocialMediaToday