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98 Percent Of Yelp's Website Visitors Purchased From A Business They Discovered On The Site
Generally, 142 million customers visit Yelp on a monthly basis. This is as great a time as any if you haven't claimed your totally free Yelp business page.
Source: RevLocal
Positive Reviews Motivate 68 Percent Of Customers To Use Local Businesses
Given that the vast majority of consumers check out reviews, you'd want yours to be appealing to brand-new consumers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
83% Of Customers Do Not Rely On Advertising
The traditional channels to reach consumers aren't as prominent as they used to be. The majority of users who no longer trust advertisements choose to pay attention to consumers' recommendations online.
Source: Statuslabs
Reviews Shared On Twitter Can Help Improve Sales By 6.46%
Online review data show that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo
30% Of Clients Feel Positive About A Business Which Answers Online Reviews
Staying connected with your consumers builds their trust. Even something like reacting to their comments and reviews can make them feel valued.
As you may expect, clients who feel this way are ready to spend more cash with a business.
Source: Statuslabs
49 Percent Of Consumers Consider The Number Of Online Reviews As An Important Consideration Of Their Purchasing Decision
Customers value not just the quality or nature of the reviews, however they consider their number and recency too.
The share of consumers, who take notice of the number of reviews is presently at 46%.
Source: Brightlocal
Software Application Reviews Impact Over 98% Of All Purchasers
18 percent of software purchasers consider reviews to be an important factor in the purchase procedure. Software application reviews have no effect whatsoever on only 2% of consumers. Two thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack
Review signals (quantity, variety, and so on) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of United States Clients
24% of US consumers consider reviews as 'incredibly influential'.
To show the importance of online reviews and rankings, did you know that 81% of customers will pay more for an item with reviews and those very same customers are also going to accept slower shipping times for such products.
Source: Turntonetworks
70% Of Customers Need To Read A Minimum Of 4 Reviews Before They Can Rely On A Business
4 reviews may be too few. Most people read much more reviews to get a clear view of how the business is actually doing. Don't depend upon that figure alone.
Source: Brightlocal
89% Of Buyers Want To Read Reviews On Their Mobile Devices
Be it through an app or a mobile internet browser, people prefer to read reviews on their mobile devices.
Source: Statista
If They Were Asked, 77% Of Consumers Would Give A Review
More than a 35% would submit a review to notify others about their consumer experience and 24% would likely direct their review to the business itself.
Over a 26% would want to leave a review to help other people with their decision making process.
Source: Podium
95% Of Unsatisfied Clients Will Return To A Company If A Company Makes An Effort To Fix Issues Quickly And Efficiently
Customers don't anticipate you to be perfect. When things go wrong, they do expect you to deal with things. If there is nothing else a company can do to solve a concern, a simple coupon can say "We're sorry" in a more appealing way.
Source: SocialMediaToday