86% Of Consumers Would Think About Composing A Review For A Business

Your clients are your most valuable resource, and it's not just because of the cash they spend at your business. If you give them a good experience, they will want to share it.

Source: Brightlocal

A Lot Of Local Companies Have Approximately 39 Google Reviews

Individuals like to share their experience after they have gone to a vendor. Online review trends show individuals choose to comment if they had a favorable experience, instead of a unfavorable or average one.

Source: Brightlocal

A Lot Of Best-selling Items Have An Average Ranking Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star ratings.

According to client rating statistics, conversion rates begin to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

83% Of All Young Consumers Were Asked To Leave A Review Recently

Of those invited, 80% of customers did leave a review. In general, companies have asked 66% of all clients to leave a review on their business.

Source: Brightlocal

Software Reviews Influence Over 98 Percent Of All Buyers

18% of software purchasers consider reviews to be an essential factor in the purchase process. Software reviews have no impact whatsoever on only 2% of consumers. Two thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack

Review signals (quantity, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

US Shoppers View "Product Performance" To Be The Most Helpful Information In Product Reviews

They focus on different elements of the shopping experience when people read reviews. But according to online review statistics, 60% of them are most thinking about the product's performance.

Customer satisfaction, product quality and quality with time are the next couple of considerations for more than 50% of US customers.

Source: Statista

72% Of Clients Will Not Take Action Before They Check Out Some Reviews

Regardless of how enticing your marketing is, you still require client reviews. There is no way around it. Clients are still happy to hear you out, but they rely on other people more.

Source: My Testimonial Engine

63.6% Of Customers Visit Google To Read Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) behind.

When it comes to trust, these online review statistics show the basic appeal of a website can only go so far.

Source: Review Trackers

Favorable Reviews Encourage 68% Of Customers To Choose Local Businesses

Because the large majority of consumers read reviews, you would want yours to be enticing to brand-new customers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

67% Of Customers Admit Reviews Are A "Extremely Crucial" Factor When Choosing A Service Provider

When clients need to choose a service provider, reviews have a massive influence on their decision.

Source: DemandGenReport

89% Of Customers Like To Read Reviews Using Their Cell Phones

Be it by means of an app or a mobile browser, people prefer to read reviews on their phones.

Source: Statista

52% Of Customers Rely On A Product More If It Has Negative Reviews Too

We already touched upon the negative and positive reviews and their result on customers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are phony. Customers anticipate to see some unfavorable reviews.

Source: Capterra

89% Of Consumers Read A Businesses Feedback To Reviews

Not only do many shoppers check out the review replies, 30% of them hold them in high regard. Nearly 96% read the reactions to their own reviews.

Source: Brightlocal

Facebook Reviews Impact More Than 50 Percent Of Customers' Buying Decisions

Facebook is currently the most popular social network which can also affect our purchasing decisions.

According to social reviews data, Facebook impacts over half of users' purchase decisions.

If it has positive reviews, Facebook reviews statistics reveal that four out of 5 users are more likely to trust a local business.

Source: RevLocal

70 Percent Of Customers Prefer To Learn About A Business Via Articles And Reviews, Rather Than Ads

Advertisements are all well and good, but it deserves trying a different approach too. Reviews are without a doubt the very best method to discover the truth about a product or service.

Source: Statuslabs

Online Product Reviews About A Product Can Improve Its Conversion Rate By A Staggering 270 Percent

User review stats show the purchase likelihood for an item with 5 reviews is 270% higher than the same item without reviews.

Source: Spiegel Research Center