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Online Product Reviews About An Item Can Increase Its Conversion Rate By A Staggering 270 Percent
User review stats show the purchase probability for a product with five reviews is 270% higher than the exact same item without reviews.
Source: Spiegel Research Center
Since They Want To Buy A Service Or An Item And Desire To Get The Truth About The Businesses Products And Services, 82 Percent Of Consumers Visit Review Websites.
Review sites are locations that customers go to get the facts about a service, business or product . Because they have actually currently formed a purchase decision, users come. The bulk of them (89 percent) buy within a week of their visit. And 29 percent do so in 24 hours.
Source: RevLocal
64% Of Americans Agree That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017
30 percent of customers who read customer reviews, concur that it increases their purchasing confidence.
Businesses utilize the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member
The 86% of companies question the integrity of online reviews. Nevertheless, they recognize the huge effect user rankings have on their business. Unfavorable consumer or employee reviews can influence 90% of job seekers.
Source: Career Arc
70% Of Customers Need To Read A Minimum Of 4 Reviews Before They Can Rely On A Business
Four reviews may be too few. The majority of people read much more reviews to get a better idea of how the business is actually doing. Do not depend upon that fact alone.
Source: Brightlocal
60% Of Consumers Check Out Blog And Social Media Reviews On Their Cell Phones Prior To Shopping
In-store shopping is affected considerably by blogs and reviews on social media. With men being two times as likely to be influenced than women.
Reviews and score data reveal people value the opinion of peers more than any other content.
Source: Collective Bias
71% Of Millennials Browse Consumer Reviews Of Expert Services
More than half of all individuals in need of an expert service turn to online reviews.
According to online reviews stats, 59% utilized online reviews to select an attorney or a doctor.
Young people (age 18-35) are even more likely to employ a professional based upon online reviews. Only 19% of millennials will think about hiring an attorney without any.
Source: Thomson Reuters
15% Of Consumers Do Not Trust Businesses Without Online Reviews
No trust indicates no interactions. 15 percent of potential customers will not even think about doing business with a company they can't find viewpoints about.
Source: Statuslabs
Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack
Review signals (amount, variety, etc.) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
Consumer Reviews On Products Are Trusted Almost 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples opinions before they ever trust what the maker states. The reason, makers' descriptions are generally ads.
Source: Martech Zone
52% Of Consumers Rely On A Product More If It Has Negative Reviews Also
We already discussed the negative and positive reviews and their impact on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are fake. Customers expect to see some negative reviews.
Source: Capterra
72 Percent Of Customers Won't Take Action Unless They Read Some Reviews
Irrespective of how attractive your marketing is, you still need customer reviews. There is no other way around it. Clients are still ready to hear you out, but they trust other people more.
Source: My Testimonial Engine