Online Item Reviews About A Product Can Raise Its Conversion Rate By An Unprecedented 270%

User review stats reveal the purchase probability for a product with 5 reviews is 270% higher than the very same item without reviews.

Source: Spiegel Research Center

98% Of Yelp's Website Visitors Purchased From A Business They Found On The Website

Typically, 142 million customers visit Yelp every month. If you haven't claimed your complimentary Yelp business page, this is as good a time as any.

Source: RevLocal

Reviews Are The Third Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, variety, etc.) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

73% Of Consumers Believe Consumer Reviews Are More Crucial Than Star And Number Scores

Online review data make it clear people aren't pleased with ratings alone.

Written reviews make the stats appear more genuine which is what the would-be customers are searching for. Almost a third of consumers state composed reviews are the only function that makes them believe the sites' reviews are relevant and beneficial.

Source: Fan and Fuel

54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Organization

The star score is the first thing customers see. Still, users pay attention to other factors too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of US customers.

Source: Statista

Customers Reading Reviews On A Mobile Phone Are 127% More Likely To Buy Than Desktop Users

Mobile users prefer to get things done faster. Purchasing decisions are made rapidly.

Online reviews are obviously convincing, yet marketers haven't always come to appreciate the power of them.

Source: Martech Zone

64 Percent Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017

30% of customers who check out client reviews, concur that it increases their purchasing confidence.

Companies utilize the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

67% Of Customers Admit Reviews Are A "Very Important" Factor When Picking A Service Provider

Reviews have a massive effect on their decision when clients have to pick a solution provider.

Source: DemandGenReport

A Lot Of Best-selling Items Have An Average Ranking Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. Somebody always has a little a gripe. That's why it is unnatural to get perfect 5 star scores. Sometimes a lower rating actually helps your overall rating.

According to client rating stats, conversion rates begin to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Purchasing Process

Let's say you wish to buy a new vehicle and there are several models which fit your criteria. How do you pick the best one for you? Well, you read the reviews.

With the help of other people, you quickly select a model that works for you. That's how favorable reviews convert customers into customers.

Source: Consumer Affairs

Half Of All Millennial's "Always" Read Online Reviews For Businesses

More youthful individuals know the value of being informed. User-generated material has an indisputable impact on customers.

If businesses stop to consider the power of client reviews over millennials, they will recognize what they've been missing out on. Older people are different though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal

83 Percent Of Customers Do Not Trust Advertising

The traditional channels to reach customers aren't as influential as they used to be. Many users who no longer trust ads select to take notice of clients' recommendations online.

Source: Statuslabs

53% Of Consumers Anticipate Businesses To Answer Back Within A Week To Unfavorable Reviews

Online review stats show that 63% of client reviews remain without a reply. That's regrettable, because those businesses are losing clients that way.

Source: Review Trackers

91 Percent Of Millennials Have Faith In Online Reviews As Much As Family And Friends

Online review statistics place customers' reviews as the most trustworthy source of suggestions. Online reviews generally bring the exact same weight as recommendations from friends and family.

Source: Brightlocal

Online Reviews Impact 67.7% Of Customer Buying Decisions

More than two thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz