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88% Of Americans Reported That Product Reviews Were The Most Influential Factor When Buying Home Electronics
Statistics reveal that reviews were more effective than TV ads at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
A Solitary Business Review Can Lift Its Conversions By 10 Percent
Online review statistics show user-generated content can do wonders in terms of conversions.
A single review can have an enormous influence on your business.
A hundred reviews can increase your conversion rates by as much as 37 percent. Two hundred can provide a mind-blowing 44% increase.
Source: RevLocal
30% Of Clients Feel Positive About A Business Which Responds To Online Reviews
Keeping in touch with your clients creates trust. Even something as simple as responding to their comments and reviews can make them feel appreciated.
As you might expect, customers who feel this way are more willing to spend more cash with a company.
Source: Statuslabs
More Than Four Negative Reviews About A Company Or Service Might Decrease Sales By 70 Percent
One negative review suffices for 35 percent of a site's visitors to choose not to buy. Three negative reviews can cost a business 59 percent fewer sales.
Obviously, they can be compensated by the large number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Online Item Reviews About A Product Can Amplify Its Conversion Rate By A Staggering 270 Percent
User review statistics show the purchase possibility for an item with five reviews is 270% higher than the same item without reviews.
Source: Spiegel Research Center
Only 44 Percent Of Local Companies Have Claimed Their Google My Business Listing
That's 56 percent of your competition that aren't making the most of their listing.
While business listings on the significant review platforms are free, a surprisingly low number of companies actually use them.
Although we now know why consumer reviews are so effective, many businesses obviously don't.
Source: LsaInsider
89% Of Clients Like To Read Reviews On Their Smartphones
Be it by means of an app or a mobile internet browser, people today choose to read reviews on their phones.
Source: Statista
A Lot Of Local Businesses Have Approximately 39 Google Reviews
Individuals like to share their experience after they've visited a vendor. Online review trends reveal people choose to comment if they had a favorable experience, instead of a mediocre or negative one.
Source: Brightlocal
52% Of Consumers Rely On A Product More If It Has Unfavorable Reviews As Well
We already discussed the positive and negative reviews and their result on customers. However, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are positive. Consumers expect to see some negative reviews.
Source: Capterra
15% Of Buyers Don't Trust Businesses Without Online Reviews
No trust means no interactions. 15 percent of possible clients will not even think about doing business with a company they can't discover viewpoints about.
Source: Statuslabs
Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of American Clients
24% of US shoppers consider reviews as 'very influential'.
To show the value of online reviews and ratings, did you know that 81% of customers will pay more for a product with reviews and those same clients are likewise happy to accept slower shipping times for such products.
Source: Turntonetworks
Facebook Reviews Impact More Than 50 Percent Of Customers' Buying Decisions
Facebook is currently the most popular social network which can likewise influence our buying preferences.
According to social media reviews statistics, Facebook affects more than half of users' purchase choices.
Facebook reviews stats reveal that four out of five users are most likely to rely on a local business if it has favorable reviews.
Source: RevLocal
83% Of All Younger Customers Were Invited To Post A Review Recently
Of those invited, 80% of clients did give a review. In general, companies have asked 66% of all consumers to submit a review on their company.
Source: Brightlocal
61% Of Regional Businesses Have An Average Rating Of 4 Or 5 Stars
Typically two-thirds of businesses have exceptional and awesome rankings. Only 5% of companies have a score listed below 3 stars.
Source: Brightlocal
Visitors Reading Reviews On A Mobile Device Are 127% More Likely To Make A Purchase Than Desktop Users
Mobile users choose to get things done quicker. Purchasing decisions are made rapidly.
Online reviews are undoubtedly convincing, yet online marketers have not always come to value the power of them.
Source: Martech Zone
82 Percent Of Consumers Go To Review Sites Due To The Fact That They Wish To Buy A Service Or A Product And Want To Get The Truth About The Businesses Products And Services.
Review websites are locations that customers go to get the truth about a business, product and services . Since they have currently formed a buying decision, users come. The bulk of them (89 percent) buy within a week of their visit. And 29 percent do so within 24 hours.
Source: RevLocal
Google Represents 57.5% Of All Reviews Worldwide
As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.
Here are the online reviews circulation rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Business
The star rating is the first thing customers see. Still, users pay attention to other elements also, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a third of American customers.
Source: Statista