86% Of Consumers Would Think About Writing A Review For A Business

Your clients are your most valuable resource, and it's not just because of the money they invest at your business. They will be ready to share it if you offer them an excellent experience.

Source: Brightlocal

The Average Review Word Count Has Actually Become 65% Shorter Since 2010

Presently reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is similar to that of a twitter tweet.

Source: Review Trackers

74% Of Regional Businesses Have At A Minimum, 1 Google Review

One review is far from sufficient to enhance your website's SERP ranking.

Looking at online rankings statistics, we discovered that a business needs to have an average of 40 reviews before visitors "Award" it with a star.

Source: Brightlocal

Negative Reviews Can Boost Conversion By As Much As 85 Percent

It sounds insane, but negative reviews can be a positive driver for users to devote more time on your website. According to online review data, people devote more than five times as long on a website when they read negative reviews.

When there are a mix of positives and negatives, more than two thirds of users trust reviews more. If there aren't any negative ones, an overwhelming 95% suspect censorship or faked reviews.

Source: Reevoo

Only 6% Of Customers Do Not Trust Consumer Reviews At All

According to customer review stats, a tremendous 19 percent of customers always rely on online reviews and never ever a make a purchase without reading reviews.

Source: Statista

77% Of Consumers Would Undoubtedly Post A Review If They Were Asked

More than a 35% would post a review to notify others about their customer experience and 24% would definitely direct their review to the company itself.

Over a 26% would want to submit a review to help other individuals with their decision making process.

Source: Podium

People Checking Out Reviews On A Mobile Phone Are 127% More Likely To Purchase Than Desktop Users

Mobile users choose to get things done much faster. Therefore, purchasing decisions are made rapidly.

Online reviews are clearly convincing, yet online marketers have not necessarily come to appreciate the power of them.

Source: Martech Zone

More Than 4 Negative Reviews About A Business Or Product Might Reduce Sales By 70 Percent

One negative review is enough for 35 percent of a site's visitors to choose not to buy. 3 negative reviews can cost a business 59% fewer sales.

Obviously, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

15 Percent Of People Do Not Trust Businesses Without Having Online Reviews

No trust suggests no interactions. 15% of prospective clients will not even think about working with a company they can't discover opinions about.

Source: Statuslabs

If A Business Manages To Solve Issues Rapidly And Efficiently, 95% Of Unhappy Consumers Will Return To A Business

Customers don't expect you to be perfect. When things go wrong, they do expect you to take care of things. If there is nothing else a business can do to deal with an issue, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

89% Of Consumers Read A Companies Replies To Reviews

Not only do many shoppers read the review replies, 30% of them value them highly. Nearly 96% read the feedback to their own reviews.

Source: Brightlocal

63.6% Of Consumers Visit Google To Read Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) last.

These online review statistics show the general appeal of a website can only presume when it pertains to trust.

Source: Review Trackers

Google Represents 57.5% Of All Reviews Around The Globe

Google is the clear winner as far as distribution goes, but they are not the only ones in the game.

Here are the online reviews circulation rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

Software Application Reviews Impact Over 98 Percent Of All Purchasers

18 percent of software buyers consider reviews to be a vital factor in the purchase process. Software application reviews have no impact whatsoever on just 2% of customers. Two-thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

60% Of Consumers Check Out Blog And Social Network Reviews On Their Cell Phones Before Shopping

In-store purchasing is influenced significantly by blogs and reviews on social media. With men being twice as likely to be affected than ladies.

Reviews and score stats reveal individuals value the opinion of peers more than any other content.

Source: Collective Bias

70 Percent Of Consumers Choose To Learn About A Business Through Posts And Reviews, Rather Than Advertisements

Ads are all well and good, but it deserves trying a different approach as well. Reviews are by far the best method to discover the truth about a service or product.

Source: Statuslabs

53% Of Customers Expect Companies To Respond Within A Week To Unfavorable Reviews

Online review statistics show that 63% of customer reviews remain without a reaction. That's regrettable, due to the fact that those businesses are losing consumers that way.

Source: Review Trackers

61 Percent Of Local Businesses Have An Average Score Of 4 Or 5 Stars

Generally two thirds of companies have outstanding and awesome rankings. Only 5% of companies have a rating listed below 3 stars.

Source: Brightlocal