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91 Percent Of Millennials Have Faith In Online Reviews As Much As Family And Friends
Online review stats place clients' reviews as the most credible source of suggestions. Online reviews generally bring the same weight as advice from family and friends.
Source: Brightlocal
53 Percent Of Americans Consider Product Reviews And Ratings As The Most Important Part Of Online Shopping.
Today's buyers are smart and want the very best bang for their dollar. It's no wonder that they consider checking out reviews as a big part of the purchasing decision.
Source: Statista
70% Of Customers Prefer To Find Out About A Business By Means Of Reviews And Short Articles, Rather Than Advertisements
Advertisements are all well and good, but it deserves attempting a different approach also. Reviews are without a doubt the best method to discover the truth about a product or service.
Source: Statuslabs
89% Of Clients Choose To Read Reviews On Their Smart Devices
Be it through an app or a mobile web browser, consumers choose to read reviews on their mobile devices.
Source: Statista
67% Of Consumers Report Reviews Are A "Extremely Important" Factor When Picking A Service Provider
Reviews have an enormous effect on their decision when clients have to pick a solution provider.
Source: DemandGenReport
60 Percent Of Consumers Refer To Blog And Social Network Reviews On Their Mobile Phones Before Shopping
In-store shopping is affected significantly by blogs and reviews on social media. With males being two times as likely to be affected than women.
Reviews and rating data reveal individuals value the opinion of peers more than any other material.
Source: Collective Bias
Many Local Companies Have An Average Of 39 Google Reviews
Individuals like to share their experience after they've visited a supplier. Online review trends show individuals prefer to comment if they had a favorable experience, rather than a average or unfavorable one.
Source: Brightlocal
77% Of Consumers Do Not Trust Reviews That Are Older Than Three Months
Clients don't care how good your service or product was in the past. Part of why online reviews matter is because they are relevant and fresh.
Consumers understand businesses lose their touch all the time, which is why most of them find older reviews irrelevant.
It is for this reason that businesses need to be continuously requesting reviews.
Source: Statuslabs
Online Reviews Affect 67.7% Of Consumer Buying Decisions
More than two thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
61% Of Regional Businesses Have An Average Rating Of 4 Or 5 Stars
Generally two-thirds of companies have excellent and exceptional ratings. Only 5% of businesses have a rating below 3 stars.
Source: Brightlocal
72 Percent Of Clients Won't Take Action Unless They Check Out Some Reviews
Irrespective of how alluring your marketing is, you still require client reviews. There's no way around it. Consumers are still ready to hear you out, however they trust other individuals more.
Source: My Testimonial Engine
More Than Half Of Individuals Aged 25 To 34 Submitted Reviews
According to Statista, the younger generations are purportedly the more opinionated ones.
Source: Statista
89% Of Customers Browse A Businesses Reactions To Reviews
Not only do most consumers check out the review replies, 30% of them highly value them. Nearly 96% read the replies to their own reviews.
Source: Brightlocal