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83% Of All Younger Shoppers Were Invited To Submit A Review Recently
Of those invited, 80% of customers did leave a review. Overall, businesses have asked 66% of all consumers to submit a review on their business.
Source: Brightlocal
If It Has Negative Reviews As Well, 52% Of Customers Trust An Item More
We already touched upon the positive and negative reviews and their effect on customers. However, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are positive. Consumers anticipate to see some unfavorable reviews.
Source: Capterra
88% Of Executives Regard Reputation Risk As A Top Business Concern
Reputation management stats show a business's reputation does not affect simply the customers. Potential team members likewise look at ratings and read reviews.
Source: Deloitte
American Consumers Consider "Product Performance" To Be The Most Useful Detail In Product Reviews
They focus on various elements of the shopping experience when people read reviews. But according to online review stats, 60% of them are most interested in the product's performance.
Customer satisfaction, product quality and quality in time are the next couple of factors to consider for more than 50% of American clients.
Source: Statista
The Majority Of Customers Aged 25 To 34 Published Reviews
According to Statista, the more youthful generations are reportedly the more vocal ones.
Source: Statista
Negative Reviews Can Improve Conversion By Up To 85%
It sounds crazy, but negative reviews can be a positive driver for users to devote more time on your website. According to online review data, individuals devote more than five times as long on a site when they read negative reviews.
When there are a mix of negatives and positives, more than two thirds of users trust reviews more. A frustrating 95% suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
More Than Four Negative Reviews About A Company Or Service Might Reduce Sales By 70%
One negative review suffices for 35% of a site's visitors to decide not to buy. Three negative reviews can cost a business 59% less sales.
Obviously, they can be compensated by the sheer number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
70% Of Consumers Prefer To Learn About A Business By Means Of Posts And Reviews, Instead Of Advertisements
Advertisements are all well and good, but it's worth attempting a different approach also. Reviews are by far the very best method to discover the truth about a service or product.
Source: Statuslabs
Online Item Reviews About An Item Can Raise Its Conversion Rate By An Unprecedented 270%
User review statistics reveal the purchase likelihood for an item with 5 reviews is 270% higher than the exact same product without reviews.
Source: Spiegel Research Center
Almost All Customers, Who Use Online Reviews, Read Them Early On In The Buying Process
Let's say you want to purchase a new car and there are several models which fit your criteria. How do you choose the very best one for you? Well, you read online reviews.
With the help of other customers, you manage to decide on one that works for you. That's how favorable reviews transform consumers into clients.
Source: Consumer Affairs
73% Of Consumers Think Consumer Reviews Are More Crucial Than Star And Number Rankings
Online review data make it clear people aren't pleased with ratings alone.
Consumer reviews make the statistics appear more authentic which is what the would-be customers are looking for. Nearly a 3rd of customers state written reviews are the only feature that makes them believe the websites' reviews are appropriate and useful.
Source: Fan and Fuel
A One Star Increase In Score Can Lead To A 5% To 9% Boost In Business Revenue
Businesses that treat consumers well generally succeed, review sites help make sure of that.
Source: Statuslabs