Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you wish to buy a new automobile and there are numerous models which fit your criteria. How do you select the best one for you? Well, you read online reviews.

With the help of other people, you manage to choose one that works for you. That's how positive reviews convert customers into customers.

Source: Consumer Affairs

Google Represents 57.5 Percent Of All Reviews Across The Globe

Google is in the lead here, followed by Facebook as a far-off second.

These the online reviews circulation rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

Facebook Reviews Impact More Than 50% Of Consumers' Purchasing Decisions

Facebook is currently the most popular social media which can also influence our purchasing preferences.

According to social media reviews statistics, Facebook affects the majority of users' purchase decisions.

Facebook reviews stats reveal that 4 out of five users are more likely to trust a local business if it has favorable reviews.

Source: RevLocal

More Than Four Negative Reviews About A Business Or Service Might Reduce Sales By 70%

One negative review is enough for 35% of a site's visitors to decide not to buy. 3 negative reviews can cost a business 59 percent fewer sales.

Obviously, they can be compensated by the sheer number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

95% Of Dissatisfied Clients Will Go Back To A Business If A Business Manages To Fix Problems Rapidly And Effectively

Clients don't expect you to be perfect. They do expect you to remedy things when they go wrong. If there is nothing else a company can do to solve an issue, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

83% Of All Young Shoppers Were Asked To Submit A Review Recently

Of those asked, 80% of clients did leave a review. Overall, companies have actually asked 66% of all clients to leave a review on their company.

Source: Brightlocal

71% Of Millennials Browse Consumer Reviews Of Expert Services

Over half of all people in need of a professional service rely on online reviews.

According to online reviews data, 59% utilized online reviews to choose an attorney or a medical professional.

Young people (age 18-35) are even more inclined to hire an expert based upon online reviews. Only 19% of millennials will think about hiring a legal representative without any.

Source: Thomson Reuters

89% Of Clients Browse A Companies Responses To Reviews

Not only do many clients read the review replies, 30% of them highly value them. Nearly 96% read the feedback to their own reviews.

Source: Brightlocal

A Lot Of Best Selling Items Have A Typical Score Of 4.2 To 4.7

You can't make everybody pleased, which is why perfect 5 star ratings are suspicious. Someone always has a bit of a gripe. That's why it is unnatural to get perfect 5 star scores. In some cases a lower score really helps your overall score.

According to consumer rating stats, conversion rates start to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Business

The star rating is the first thing customers see. Still, users pay attention to other elements too, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of American consumers.

Source: Statista

86% Of Customers Would Think About Writing A Review For A Business

Your clients are your most important resource, and it's not only because of the cash they invest at your business. They will be prepared to share it if you give them an excellent experience.

Source: Brightlocal

70% Of Consumers Choose To Find Out About A Business Through Short Articles And Reviews, Rather Than Advertisements

Ads are all well and good, but it deserves trying a different approach as well. Reviews are by far the very best way to discover the truth about a service or product.

Source: Statuslabs

95% Of Travelers Read Online Reviews Prior To Scheduling Travel Services

Leisure and business travelers alike check out reviews to form an opinion. Business travelers read approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all tourists report that they check out reviews 'always' or 'very frequently'.

Source: Trust You

90% Of Visitors Need Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what individuals state about impressions, right?

Users get their impression of your businesses through reviews. Typically through less than 10 of them.

Think about asking your visitors to write one if you do not have reviews on your site.

Source: Martech Zone

Online Reviews Affect 67.7% Of Customer Purchasing Decisions

More than 2 thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

A One Star Boost In Rating Can Cause A 5% To 9% Boost In Business Income

Businesses that treat customers honorably usually succeed, review websites help make sure of that.

Source: Statuslabs

63.6 Percent Of Consumers Check Out Google To Look For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) last.

When it comes to trust, these online review stats show the general popularity of a website can just go so far.

Source: Review Trackers

Just 44 Percent Of Local Companies Have Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't making the most of their listing.

While business listings on the significant review platforms are complimentary, a surprisingly low number of companies really make use of them.

Although we now understand why consumer reviews are so powerful, a lot of businesses obviously don't.

Source: LsaInsider