77% Of Consumers Don't Rely On Reviews That Are Older Than 3 Months

Customers don't care how excellent your service or product was in the past. Because they are relevant and fresh, is part of why online reviews matter.

Customers understand businesses lose their touch all the time, which is why most of them find older reviews irrelevant.

It is for this reason that companies should to be continuously requesting reviews.

Source: Statuslabs

Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack

Review signals (quantity, variety, etc.) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

Google Represents 57.5% Of All Reviews World-wide

Google is the clear winner as far as circulation goes, but they are not the only ones in the game.

These the online reviews distribution rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

Negative Reviews Can Boost Conversion By Up To 85%

It sounds insane, however negative reviews can be a positive driver for users to spend more time on your website. According to online review statistics, individuals devote more than five times as long on a website when they check out negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. If there aren't any unfavorable ones, a frustrating 95 percent suspect censorship or faked reviews.

Source: Reevoo

98% Of Yelp's Browsers Bought From A Business They Discovered On The Site

Generally, 142 million customers go to Yelp monthly. This is as excellent a time as any if you haven't declared your totally free Yelp business page.

Source: RevLocal

A One Star Increase In Rating Can Result In A 5% To 9% Increase In Business Income

Businesses that treat customers well usually flourish, review websites help make certain of that.

Source: Statuslabs

70 Percent Of Customers Need To Read At Least Four Reviews Before They Can Rely On A Business

4 reviews may be too few. The majority of people read much more reviews to get an idea of how the business is really doing. Do not depend on that fact alone.

Source: Brightlocal

Online Item Reviews About An Item Can Increase Its Conversion Rate By More Than 270%

User review stats show the purchase likelihood for an item with five reviews is 270% higher than the exact same item without reviews.

Source: Spiegel Research Center

If It Has Less Than A 4 Star Ranking, More Than Half Of Customers Will Not Utilize A Service

This stat is among numerous that highlight the significance of online ratings. Now that news of consumer complete satisfaction travels this fast, keeping your clients happy is more crucial than ever.

57% of customers have looked for business with more than 4 stars in 2018, which is up from 48% in 2017.

11 percent looked only for companies with a best five star score.

Source: Brightlocal

Positive Reviews Encourage 68% Of Customers To Use Local Businesses

Since the huge bulk of consumers read reviews, you would want yours to be enticing to brand-new customers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

United States Buyers View "Product Performance" To Be The Most Valuable Information In Product Reviews

When people check out reviews, they concentrate on different aspects of the shopping experience. But according to online review stats, 60% of them are most interested in the item's performance.

Customer satisfaction, product quality and quality with time are the next few considerations for more than 50% of USA consumers.

Source: Statista

Facebook Reviews Impact More Than 50% Of Customers' Purchasing Decisions

Facebook is presently the most popular social media which can likewise influence our buying preferences.

According to social media reviews stats, Facebook impacts more than half of users' purchase decisions.

Facebook reviews statistics expose that four out of five users are more likely to rely on a local business if it has favorable reviews.

Source: RevLocal

Just 6% Of Consumers Don't Trust Client Reviews At All

According to customer review stats, a whopping 19 percent of customers constantly trust online reviews and never ever a buy without checking out reviews initially.

Source: Statista

Just 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competition that aren't taking advantage of their listing.

While business listings on the significant review platforms are totally free, a remarkably low number of businesses actually make use of them.

Although we now understand why consumer reviews are so powerful, many businesses apparently do not.

Source: LsaInsider

64 Percent Of Americans Agree That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30% of customers who read consumer reviews, agree that it increases their buying confidence.

Organizations use the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of US Consumers

24% of US buyers consider reviews as 'extremely influential'.

To illustrate the value of online reviews and ratings, did you understand that 81% of consumers will pay more for an item with reviews and those same clients are also willing to accept slower shipping times for such items.

Source: Turntonetworks

53% Of Customers Expect Companies To Answer Back Within A Week To Negative Reviews

Online review statistics clarify that 63% of client reviews stay without a reaction. That's too bad, because those businesses are losing consumers that way.

Source: Review Trackers