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A One Star Increase In Score Can Cause A 5% To 9% Boost In Business Earnings
Businesses that treat consumers fairly normally flourish, review websites help make certain of that.
Source: Statuslabs
86% Of Consumers Would Think About Writing A Review For A Business
Your customers are your most valuable resource, and it's not just because of the money they invest at your business. They will be willing to share it if you provide them an excellent experience.
Source: Brightlocal
Favorable Reviews Motivate 68% Of Customers To Choose Local Businesses
Given that the huge bulk of customers check out reviews, you would want yours to be appealing to new customers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Over Half Of Shoppers Aged 25-34 Wrote Reviews
According to Statista, the more youthful generations are obviously the more vocal ones.
Source: Statista
Just 44 Percent Of Local Businesses Have Claimed Their Google My Business Listing
That's 56% of your competition that aren't taking advantage of their listing.
While business listings on the major review platforms are free, a remarkably low number of businesses really utilize them.
Although we now understand why client reviews are so powerful, the majority of businesses apparently do not.
Source: LsaInsider
54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Organization
The star rating is the first thing customers see. Still, users focus on other factors also, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a third of US customers.
Source: Statista
95% Of Dissatisfied Clients Will Go Back To A Business If A Business Makes An Effort To Fix Problems Rapidly And Efficiently
Clients don't expect you to be perfect. When things go wrong, they do anticipate you to fix things. If there's absolutely nothing else a company can do to deal with a concern, a simple coupon can say "We're sorry" in a more enticing way.
Source: SocialMediaToday
Many Local Companies Have Approximately 39 Google Reviews
Individuals like to share their experience after they have visited a vendor. Online review trends show individuals choose to comment if they had a favorable experience, instead of a mediocre or unfavorable one.
Source: Brightlocal
71% Of Millennials Browse Consumer Reviews Of Professional Services
More than half of all people in need of an expert service rely on online reviews.
According to online reviews stats, 59% used online reviews to choose a legal representative or a doctor.
Younger people (age 18-35) are even more likely to work with a professional based upon online reviews. Only 19% of millennials will think about hiring an attorney without any.
Source: Thomson Reuters
91 Percent Of Millennials Trust In Online Reviews As Much As Loved Ones
Online review stats position clients' reviews as the most trustworthy source of suggestions. Online reviews typically carry the exact same weight as suggestions from friends and family.
Source: Brightlocal
83% Of All Young Consumers Were Invited To Post A Review Recently
Of those invited, 80% of consumers did leave a review. Overall, companies have actually asked 66% of all consumers to submit a review on their business.
Source: Brightlocal
63.6 Percent Of Consumers Go To Google To Look For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the bottom of the list.
These online review stats show the general appeal of a site can only presume when it comes to trust.
Source: Review Trackers
Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack
Review signals (quantity, variety, etc.) account for 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
67% Of Consumers Report Reviews Are A "Very Important" Factor When Choosing A Service Provider
Reviews have a huge impact on their decision when customers have to select a solution provider.
Source: DemandGenReport
83% Of Customers Don't Rely On Advertising
The conventional channels to reach clients aren't as influential as they utilized to be. Many users who no longer trust ads choose to focus on customers' suggestions online.
Source: Statuslabs