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Almost All Customers, Who Use Online Reviews, Read Them Early In The Buying Process
Let's say you want to buy a new vehicle and there are a number of models which fit your criteria. How do you select the best one for you? Well, you read reviews.
With the help of other people, you quickly pick one that works for you. That's how favorable reviews transform customers into consumers.
Source: Consumer Affairs
Only 6% Of Customers Don't Trust Customer Reviews At All
According to client review statistics, a whopping 19 percent of consumers constantly rely on online reviews and never a make a purchase without checking out reviews first.
Source: Statista
73 Percent Of Consumers Believe Consumer Reviews Are More Crucial Than Star And Number Scores
Online review statistics make it clear people aren't pleased with scores alone.
Written reviews make the statistics appear more authentic which is what the potential clients are looking for. Nearly a third of customers state composed reviews are the only feature that makes them think the websites' reviews are appropriate and beneficial.
Source: Fan and Fuel
If A Company Manages To Resolve Issues Rapidly And Efficiently, 95% Of Dissatisfied Clients Will Go Back To A Company
Clients do not anticipate you to be perfect. They do expect you to remedy things when they go wrong. If there's nothing else a company can do to deal with an issue, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
Customer Reviews On Products Are Trusted Almost 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other individuals viewpoints before they ever trust what the producer states. The reason, makers' descriptions are basically advertisements.
Source: Martech Zone
Online Reviews Impact 67.7% Of Customer Purchasing Decisions
More than two-thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
More Than Half Of Clients Aged 25-34 Published Reviews
According to Statista, the younger generations are apparently the more opinionated ones.
Source: Statista
Reviews Posted On Twitter Can Help Boost Sales By 6.46 Percent
Online review data show that reviews shared on Twitter, do more to grow sales than those on any other social media platform.
Source: Yotpo
Just 44% Of Local Businesses Have Accepted Their Google My Business Listing
That's 56 percent of your competition that aren't benefiting from their listing.
While business listings on the major review platforms are complimentary, a remarkably low number of companies actually utilize them.
Although we now understand why consumer reviews are so powerful, a lot of businesses apparently do not.
Source: LsaInsider
Online Product Reviews About A Product Can Raise Its Conversion Rate By An Incredible 270%
User review stats show the purchase possibility for a product with five reviews is 270 percent higher than the same product without reviews.
Source: Spiegel Research Center
54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Business
The star ranking is the first thing customers see. Still, users take notice of other aspects also, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a third of United States customers.
Source: Statista