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A Lone Business Review Can Raise Its Conversions By 10%
Online review statistics reveal user-generated material can do miracles in regards to conversions.
A single review can have an enormous effect on your business.
A hundred reviews can boost your conversion rates by as much as 37%. Two hundred can offer an astonishing 44 percent increase.
Source: RevLocal
Only 6% Of Customers Don't Rely On Customer Reviews At All
According to consumer review stats, a massive 19% of customers constantly rely on online reviews and never a make a purchase without checking out reviews.
Source: Statista
The Typical Review Length Has Gotten 65% Much Shorter Since 2010
Recently reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is similar to that of a tweet.
Source: Review Trackers
53 Percent Of Americans Consider Item Reviews And Ratings As The Most Essential Part Of The Online Shopping Experience In 2018.
Today's shoppers are smart and want the best bang for their dollar. It's not surprising that that they consider checking out reviews as a big part of the purchasing decision.
Source: Statista
Unfavorable Reviews Can Boost Conversion By As Much As 85%
It sounds insane, however negative reviews can be a positive driver for users to spend more time on your website. According to online review statistics, people spend more than five times as long on a website when they check out negative reviews.
More than two thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any unfavorable ones, a frustrating 95% suspect censorship or fabricated reviews.
Source: Reevoo
67% Of Consumers Claim That Reviews Are A "Very Crucial" Factor When Choosing A Solution Provider
Reviews have an enormous impact on their decision when clients have to choose a service provider.
Source: DemandGenReport
A One Star Increase In Score Can Lead To A 5% To 9% Increase In Business Income
Businesses that treat customers well generally prosper, review sites help make sure of that.
Source: Statuslabs
More Than Four Negative Reviews About A Business Or Product Might Reduce Sales By 70 Percent
One negative review is enough for 35% of a website's visitors to decide not to buy. 3 negative reviews can cost a business 59% less sales.
Naturally, they can be compensated by the large variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Customer Reviews On Items Are Relied On Nearly 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals opinions before they ever trust what the manufacturer says. The reason, makers' descriptions are generally advertisements.
Source: Martech Zone
91% Of Millennials Turn To Online Reviews As Much As Loved Ones
Online review stats put clients' reviews as the most credible source of suggestions. Online reviews normally bring the same weight as advice from loved ones.
Source: Brightlocal
73% Of Consumers Believe Customer Reviews Are More Crucial Than Star And Number Ratings
Online review data make it clear people aren't satisfied with ratings alone.
Written reviews make the stats appear more genuine which is what the potential consumers are trying to find. Nearly a 3rd of customers state written reviews are the only function that makes them believe the websites' reviews are beneficial and pertinent.
Source: Fan and Fuel
30% Of Consumers Feel Comfortable With A Business Which Responds To Online Reviews
Keeping in touch with your clients develops trust. Even something as simple as reacting to their remarks and reviews can make them feel valued.
As you may expect, customers who feel this way are happy to invest more cash with a company.
Source: Statuslabs
Most Local Companies Have Approximately 39 Google Reviews
Individuals like to share their experience after they've visited a supplier. Online review trends show individuals choose to comment if they had a favorable experience, rather than a unfavorable or mediocre one.
Source: Brightlocal
63.6 Percent Of Customers Check Out Google To Look For Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the bottom of the list.
These online review statistics show the basic appeal of a site can only presume when it comes to trust.
Source: Review Trackers
98 Percent Of Yelp's Browsers Bought From A Business They Found On The Website
Usually, 142 million customers check out Yelp every month. This is as excellent a time as any if you haven't declared your free Yelp business page.
Source: RevLocal