72% Of Consumers Will Not Take Action Before They Read Some Reviews

Irrespective of how enticing your marketing is, you still need client reviews. There is no skirting around it. Clients are still happy to hear you out, however they trust other people more.

Source: My Testimonial Engine

74% Of Regional Companies Have At Least One Google Review

A single review is far from sufficient to enhance your site's SERP ranking.

Taking a look at online ratings stats, we found out that a business needs to have a minimum of 40 reviews before visitors "Award" it with a star.

Source: Brightlocal

If It Has Less Than A 4 Star Rating, More Than Half Of Consumers Will Not Utilize A Service

This stat is one of numerous that illustrate the value of online scores. Now that news of customer complete satisfaction travels this fast, keeping your consumers happy is more important than ever.

57% of consumers have looked for companies with more than four stars in 2018, which is up from 48 percent in 2017.

Moreover, 11 percent looked just for companies with an ideal five star score.

Source: Brightlocal

Since They Want To Buy An Item Or A Service And Want To Get The Facts About The Businesses Products And Services, 82% Of Consumers Check Out Review Websites.

Review sites are locations that customers go to get the truth about a service, item or business. Since they have currently formed a purchase decision, users come. The majority of them (89%) purchase within a week of their visit. And 29 percent do so within 24 hours.

Source: RevLocal

Reviews Are The 3rd Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (amount, variety, etc.) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust A Product More

We already discussed the positive and negative reviews and their impact on customers. However, all products have their faults, it raises red flags that maybe the reviews are phony if all of a products reviews are positive. Consumers anticipate to see some negative reviews.

Source: Capterra

70 Percent Of Customers Need To Read At Least Four Reviews Before They Can Trust A Business

Four reviews may be too few. Many people check out a lot more reviews to get a clear view of how business is really doing. Don't depend on that statistic alone.

Source: Brightlocal

Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of United States Customers

24% of US buyers consider reviews as 'incredibly influential'.

To highlight the significance of online reviews and rankings, did you understand that 81% of customers will pay more for a product with reviews and those very same consumers are likewise going to accept slower shipping times for such products.

Source: Turntonetworks

83% Of All Younger People Were Asked To Give A Review Recently

Of those invited, 80% of customers did leave a review. In general, businesses have actually asked 66% of all consumers to leave a review on their company.

Source: Brightlocal

The Majority Of Best-selling Items Have A Typical Ranking Of 4.2 To 4.7

You can't make everyone pleased, which is why perfect 5 star rankings are suspicious. Somebody always has a little a gripe. That's why it is abnormal to get perfect 5 star ratings. Often a lower score actually helps your overall score.

According to customer rating stats, conversion rates start to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

95% Of Travelers Read Online Reviews Prior To Booking Travel Services

Leisure and business tourists alike check out reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists. 59% of all tourists report that they read reviews 'always' or 'very frequently'.

Source: Trust You

Only 44% Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56% of your competition that aren't taking advantage of their listing.

While business listings on the significant review platforms are complimentary, a surprisingly low number of businesses actually make use of them.

Although we now understand why client reviews are so powerful, many businesses apparently do not.

Source: LsaInsider

71% Of Millennials Browse Consumer Reviews Of Professional Services

More than half of all individuals in need of an expert service turn to online reviews.

According to online reviews stats, 59% used online reviews to choose a medical professional or a lawyer.

Young people (age 18-35) are a lot more likely to hire a professional based upon online reviews. Only 19% of millennials will think about hiring an attorney without any.

Source: Thomson Reuters

86 Percent Of Customers Would Think About Writing A Review For A Business

Your consumers are your most important resource, and it's not just because of the money they spend at your business. If you give them an excellent experience, they will want to share it.

Source: Brightlocal