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70% Of Consumers Prefer To Learn About A Business By Means Of Reviews And Articles, Rather Than Advertisements
Advertisements are all well and good, but it deserves trying a different approach too. Reviews are without a doubt the very best method to find the truth about a service or product.
Source: Statuslabs
91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member
The 86% of businesses question the integrity of online reviews. However, they understand the massive impact user rankings have on their business. Unfavorable customer or employee reviews can influence 90% of job seekers.
Source: Career Arc
67% Of Customers Report Reviews Are A "Extremely Important" Factor When Selecting A Solution Provider
When clients have to choose a solution provider, reviews have a massive influence on their decision.
Source: DemandGenReport
90% Of Visitors Require Less Than 10 Reviews To Form A Viewpoint About A Business
You know what individuals say about very first impressions?
Users get their impression of your businesses through reviews. Usually through less than 10 of them.
If you do not have reviews on your site, consider asking your visitors to compose one.
Source: Martech Zone
89% Of Consumers Read A Businesses Replies To Reviews
Not only do many consumers read the review replies, 30% of them value them highly. Practically 96% read the replies to their own reviews.
Source: Brightlocal
Reviews Posted On Twitter Can Grow Revenues By 6.46 Percent
Online review data show that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo
83% Of All Young Customers Were Invited To Submit A Review Recently
Of those invited, 80% of consumers did give a review. In general, businesses have actually asked 66% of all consumers to give a review on their company.
Source: Brightlocal
61 Percent Of Local Businesses Have An Average Score Of 4 To 5 Stars
Overall two thirds of businesses have outstanding and great scores. Only 5% of businesses have a ranking listed below three stars.
Source: Brightlocal
More Than Four Negative Reviews About A Business Or Service Might Reduce Sales By 70%
One negative review suffices for 35 percent of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59% fewer sales.
Of course, they can be compensated by the large number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Google Represents 57.5 Percent Of All Reviews World-wide
Google is the clear winner as far as circulation goes, but they are not the only ones in the game.
Here are the online reviews circulation rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
When Buying Home Electronics, 88% Of Americans Reported That Product Reviews Were The Most Prominent Element
Data reveal that reviews were more effective than TV advertisements at 37%, social media at 23% and display ads at 49%.
Source: Statista