More Than Half Of People Aged 25 To 34 Wrote Reviews

According to Statista, the more youthful generations are clearly the more vocal ones.

Source: Statista

Many Best Selling Items Have A Typical Ranking Of 4.2 To 4.7

You can't make everyone delighted, which is why perfect 5 star rankings are suspicious. Someone always has a little a gripe. That's why it is abnormal to get perfect 5 star scores. Sometimes a lower score actually helps your overall rating.

According to client rating stats, conversion rates start to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

88% Of Executives View Reputation Risk As A Leading Business Concern

Reputation management statistics indicate a business's reputation does not affect simply the consumers. Potential employees likewise look at ratings and read reviews.

Source: Deloitte

Only 44 Percent Of Local Companies Have Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't making the most of their listing.

While business listings on the major review platforms are totally free, a remarkably low number of companies actually use them.

Although we now understand why consumer reviews are so effective, the majority of businesses apparently don't.

Source: LsaInsider

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Company

The star rating is the first thing consumers see. Still, users take note of other elements as well, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of United States customers.

Source: Statista

Online Reviews Impact 67.7% Of Consumer Buying Decisions

More than 2 thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

Users Reading Reviews On A Mobile Phone Are 127% More Likely To Make A Purchase Than Desktop Users

Mobile users prefer to get things done much faster. Therefore, purchasing choices are made quickly.

Online reviews are undoubtedly convincing, yet online marketers haven't always come to value the power of them.

Source: Martech Zone

70% Of Consumers Need To Read A Minimum Of 4 Reviews Before They Can Trust A Business

4 reviews may be too few. Most people check out a lot more reviews to get an idea of how business is actually doing. Don't depend on that figure alone.

Source: Brightlocal

61% Of Regional Businesses Have A Typical Rating Of 4 Or 5 Stars

Overall two-thirds of companies have excellent and great ratings. Only 5% of companies have a ranking listed below three stars.

Source: Brightlocal

Just 6% Of Consumers Do Not Rely On Client Reviews At All

According to customer review data, a tremendous 19 percent of customers constantly rely on online reviews and never a buy without checking out reviews first.

Source: Statista

When Buying Home Electronics, 88% Of Americans Reported That Product Reviews Were The Most Influential Factor

Data reveal that reviews were more beneficial than TV advertisements at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

More Than Half Of Customers Won't Utilize An Organisation If It Has Less Than A 4 Star Ranking

This stat is one of numerous that highlight the value of online rankings. Now that news of customer complete satisfaction travels this fast, keeping your clients pleased is more important than ever.

57% of consumers have searched for business with more than 4 stars in 2018, which is up from 48 percent in 2017.

Additionally, 11% looked only for companies with a perfect five star rating.

Source: Brightlocal

86 Percent Of Consumers Would Think About Writing A Review For A Business

Your clients are your most valuable resource, and it's not only because of the money they spend at your business. If you give them a good experience, they will want to share it.

Source: Brightlocal

83% Of Consumers Do Not Rely On Advertising

The conventional channels to reach consumers aren't as influential as they used to be. The majority of users who no longer trust ads choose to focus on consumers' suggestions online.

Source: Statuslabs

73 Percent Of Customers Think Client Reviews Are More Important Than Star And Number Ratings

Online review stats make it clear individuals aren't satisfied with scores alone.

Consumer reviews make the stats appear more genuine which is what the would-be customers are trying to find. Almost a third of consumers state written reviews are the only feature that makes them think the websites' reviews are pertinent and helpful.

Source: Fan and Fuel

If It Has Negative Reviews As Well, 52% Of Customers Trust A Product More

We already touched upon the positive and negative reviews and their impact on customers. Nevertheless, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are favorable. Customers anticipate to see some negative reviews.

Source: Capterra

91 Percent Of Millennials Have Faith In Online Reviews As Much As Friends And Family

Online review statistics place consumers' reviews as the most reliable source of suggestions. Online reviews normally carry the exact same weight as advice from family and friends.

Source: Brightlocal