Reviews Are The 3rd Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

Online Reviews Impact 67.7% Of Customer Purchasing Decisions

More than two thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

Software Application Reviews Influence Over 98 Percent Of All Buyers

18% of software buyers consider reviews to be a vital factor in the purchase process. Software application reviews have no impact whatsoever on just 2 percent of customers. Two thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

53% Of Customers Expect Businesses To Answer Back Within A Week To Unfavorable Reviews

Online review stats prove that 63% of client reviews stay without a reaction. That's regrettable, since those businesses are losing consumers that way.

Source: Review Trackers

73% Of Consumers Believe Client Reviews Are More Vital Than Star And Number Rankings

Online review stats make it clear individuals aren't satisfied with scores alone.

Consumer reviews make the stats appear more genuine which is what the would-be customers are searching for. Practically a third of customers state written reviews are the only function that makes them think the sites' reviews are useful and pertinent.

Source: Fan and Fuel

74% Of Regional Businesses Have At A Minimum, 1 Google Review

A single review is far from enough to improve your website's SERP ranking.

Looking at online ratings data, we learnt that a business needs to have approximately 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

More Than Four Negative Reviews About A Company Or Product Might Decrease Sales By 70%

One negative review is enough for 35 percent of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent fewer sales.

Of course, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Google Accounts For 57.5% Of All Reviews Across The World

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

These are the online reviews distribution rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

77% Of Individuals Do Not Rely On Reviews That Are Older Than Three Months

Clients don't care how good your product or service was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.

Consumers know businesses lose their touch all the time, which is why most of them regard older reviews unimportant.

It is for this reason that businesses need to be constantly asking for reviews.

Source: Statuslabs

83 Percent Of Clients Don't Trust Advertising

The standard channels to reach consumers aren't as prominent as they utilized to be. The majority of users who no longer trust advertisements select to take note of consumers' suggestions online.

Source: Statuslabs

Consumers Might Invest 31% More With A Business That Has Excellent Reviews

Focus on this statistic. The better other users describe your services or product, the more cash you can charge and customer review stats show us precisely just how much more.

Source: Martech Zone

Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you want to purchase a new vehicle and there are numerous models which fit your criteria. How do you pick the very best one for you? Well, you read the reviews.

With the help of other customers, you quickly pick one that works for you. That's how favorable reviews transform customers into customers.

Source: Consumer Affairs

Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of United States Consumers

24% of US consumers consider reviews as 'incredibly influential'.

To show the significance of online reviews and rankings, did you know that 81 percent of customers will pay more for an item with reviews and those same customers are also happy to accept slower shipping times for such products.

Source: Turntonetworks

Online Product Reviews About An Item Can Amplify Its Conversion Rate By More Than 270 Percent

User review statistics show the purchase possibility for a product with five reviews is 270% higher than the exact same product without reviews.

Source: Spiegel Research Center

The Majority Of People Aged 25-34 Wrote Reviews

According to Statista, the younger generations are plainly the more opinionated ones.

Source: Statista

Due To The Fact That They Want To Buy A Service Or An Item And Desire To Get The Facts About The Businesses Products And Services, 82% Of Consumers Go To Review Sites.

Review websites are locations that customers go to get the truth about a business, service or product . Users come because they have already formed a buying decision. The bulk of them (89 percent) purchase within a week of their visit. And 29% do so in 24 hours.

Source: RevLocal

83% Of All Young People Were Asked To Submit A Review Recently

Of those asked, 80% of customers did give a review. Overall, businesses have asked 66% of all consumers to post a review on their business.

Source: Brightlocal

15% Of People Don't Trust Businesses Without Having Online Reviews

No trust indicates no interactions. 15 percent of prospective clients won't even consider doing business with a business they can't find viewpoints about.

Source: Statuslabs