Google Represents 57.5% Of All Reviews World-wide

Google is the clear winner as far as distribution goes, but they are not the only ones in the game.

These are the online reviews circulation rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack

Review signals (quantity, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

95% Of Disappointed Customers Will Return To A Business If A Company Takes Care Of Issues Rapidly And Effectively

Consumers do not anticipate you to be perfect. They do expect you to remedy things when they go wrong. If there is absolutely nothing else a business can do to fix a concern, a simple coupon can say "We are sorry" in a more enticing way.

Source: SocialMediaToday

15% Of Visitors Don't Trust Businesses With No Online Reviews

No trust implies no interactions. 15% of potential customers will not even consider doing business with a business they can't discover opinions about.

Source: Statuslabs

60 Percent Of Consumers Check Out Blog And Social Media Reviews On Their Mobile Devices Prior To Shopping

In-store shopping is affected considerably by blogs and reviews on social media. With males being two times as likely to be affected than women.

Reviews and rating data show individuals value the viewpoint of peers more than any other material.

Source: Collective Bias

73% Of Consumers Think Client Reviews Are More Important Than Star And Number Rankings

Online review statistics make it clear individuals aren't satisfied with scores alone.

Consumer reviews make the statistics appear more genuine which is what the prospective customers are trying to find. Almost a third of customers state composed reviews are the only function that makes them think the sites' reviews are helpful and appropriate.

Source: Fan and Fuel

Online Product Reviews About An Item Can Improve Its Conversion Rate By More Than 270 Percent

User review stats reveal the purchase possibility for an item with 5 reviews is 270 percent higher than the very same product without reviews.

Source: Spiegel Research Center

70 Percent Of Customers Prefer To Learn About A Business Through Reviews And Short Articles, Rather Than Ads

Advertisements are all well and good, however it's worth trying a different approach also. Reviews are by far the best way to find the truth about a service or product.

Source: Statuslabs

70 Percent Of Consumers Need To Check Out At Least 4 Reviews Before They Can Rely On A Business

Four reviews may be too few. Most people check out a lot more reviews to get a clear view of how the business is really doing. Do not depend upon that fact alone.

Source: Brightlocal

61 Percent Of Local Businesses Have An Average Rating Of 4 Or 5 Stars

Typically two-thirds of businesses have great and exceptional rankings. Only 5% of companies have a ranking listed below 3 stars.

Source: Brightlocal

Negative Reviews Can Boost Conversion By As Much As 85%

It sounds crazy, but negative reviews can be a positive force for users to devote more time on your site. According to online review data, people devote more than five times as long on a site when they check out negative reviews.

More than two thirds of users trust reviews more when there are a mix of positives and negatives. An overwhelming 95 percent suspect censorship or fabricated reviews if there aren't any negative ones.

Source: Reevoo

Half Of All Of The Millennial's "Always" Read Online Reviews For Businesses

More youthful people understand the value of being informed. User-generated content has an indisputable influence on consumers.

They will understand what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older individuals are different though, just 6% of people aged 55 or older read reviews.

Source: Brightlocal

98 Percent Of Yelp's Website Visitors Purchased From A Business They Discovered On The Website

Generally, 142 million consumers check out Yelp each month. This is as good a time as any if you haven't claimed your totally free Yelp business page.

Source: RevLocal

77% Of Individuals Do Not Trust Reviews That Are Older Than 3 Months

Customers don't care how good your product or service was in the past. Part of why online reviews matter is because they are relevant and fresh.

Customers understand businesses lose their touch all the time, which is why most of them regard older reviews unimportant.

It is for this reason that companies need to be constantly asking for reviews.

Source: Statuslabs

64 Percent Of Americans Agree That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30 percent of consumers who read consumer reviews, agree that it increases their purchasing confidence.

Organizations use the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Consumers Could Invest 31 Percent More With A Business That Has Terrific Reviews

Focus on this statistic. The more detailed other users explain your services or product, the more cash you can charge and consumer review statistics show us precisely how much more.

Source: Martech Zone

83% Of All Young People Were Invited To Post A Review Recently

Of those asked, 80% of customers did leave a review. In general, businesses have actually asked 66% of all customers to post a review on their company.

Source: Brightlocal