If They Were Asked, 77% Of Consumers Would Certainly Submit A Review

More than a 35% would do it to educate others about their client experience and 24% would certainly direct their review to the company itself.

Over a 26% would be willing to post a review to assist other people with their choice making process.

Source: Podium

A Single Business Review Can Raise Its Conversions By 10%

Online review stats reveal user-generated content can do wonders in terms of conversions.

A single review can have an enormous influence on your business.

A hundred reviews can boost your conversion rates by as much as 37 percent. Two hundred can provide a mind-blowing 44 percent increase.

Source: RevLocal

More Than 4 Negative Reviews About A Company Or Service Might Reduce Sales By 70%

One negative review is enough for 35 percent of a site's visitors to choose not to purchase. 3 negative reviews can cost a business 59 percent fewer sales.

Naturally, they can be compensated by the sheer number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

More Than Half Of Individuals Aged 25-34 Wrote Reviews

According to Statista, the younger generations are evidently the more opinionated ones.

Source: Statista

89% Of Clients Review A Companies Reactions To Reviews

Not only do most clients check out the review replies, 30% of them hold them in high regard. Nearly 96% read the replies to their own reviews.

Source: Brightlocal

63.6 Percent Of Customers Go To Google To Look For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the end.

These online review statistics show the general appeal of a website can only go so far when it comes to trust.

Source: Review Trackers

If A Business Makes An Effort To Solve Problems Rapidly And Effectively, 95% Of Unhappy Customers Will Return To A Business

Customers don't anticipate you to be perfect. They do anticipate you to resolve things when they go wrong. If there's absolutely nothing else a company can do to deal with a concern, a simple coupon can say "We're sorry" in a more attractive way.

Source: SocialMediaToday

91 Percent Of Millennials Have Faith In Online Reviews As Much As Friends And Family

Online review statistics place clients' reviews as the most trustworthy source of recommendations. Online reviews generally carry the very same weight as guidance from friends and family.

Source: Brightlocal

90% Of Site Visitors Require Less Than 10 Reviews To Form An Opinion About A Business

You know what people say about very first impressions?

Users get their impression of your businesses through reviews. Generally through less than 10 of them.

If you do not have reviews on your website, consider asking your visitors to compose one.

Source: Martech Zone

Negative Reviews Can Boost Conversion By As Much As 85 Percent

It sounds insane, but negative reviews can be a positive force for users to spend more time on your site. According to online review data, individuals spend more than 5 times as long on a site when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of positives and negatives. An overwhelming 95% suspect censorship or faked reviews if there aren't any unfavorable ones.

Source: Reevoo

Customers Checking Out Reviews On A Mobile Device Are 127 Percent Most Likely To Purchase Than Desktop Users

Mobile users choose to get things done faster. Buying choices are made rapidly.

Online reviews are undoubtedly convincing, yet online marketers have not necessarily come to appreciate the power of them.

Source: Martech Zone

89% Of Customers Like To Read Reviews Using Their Smartphones

Be it through an app or a mobile browser, people today choose to read reviews on their smart phones.

Source: Statista

61 Percent Of Regional Businesses Have An Average Score Of 4 To 5 Stars

Overall two thirds of businesses have excellent and exceptional scores. Just 5% of companies have a score below 3 stars.

Source: Brightlocal

77% Of Customers Do Not Trust Reviews That Are Older Than Three Months

Consumers don't care how excellent your service or product was in the past. Since they are fresh and relevant, is part of why online reviews matter.

Consumers know businesses lose their touch all the time, which is why most of them regard older reviews unimportant.

It is for this reason that companies should to be continuously requesting reviews.

Source: Statuslabs