95% Of Unsatisfied Consumers Will Return To A Business If A Business Manages To Solve Problems Rapidly And Efficiently

Customers do not expect you to be perfect. They do expect you to deal with things when they go wrong. If there's absolutely nothing else a business can do to deal with a problem, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday

63.6% Of Customers Visit Google To Read Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the bottom of the list.

These online review stats reveal the general popularity of a website can just go so far when it comes to trust.

Source: Review Trackers

Customers Checking Out Reviews On A Mobile Device Are 127 Percent Most Likely To Purchase Than Desktop Users

Mobile users prefer to get things done faster. Purchasing decisions are made quickly.

Online reviews are undoubtedly persuasive, yet online marketers haven't necessarily come to value the power of them.

Source: Martech Zone

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Business

The star score is the first thing consumers see. Still, users focus on other factors too, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of United States consumers.

Source: Statista

74% Of Regional Companies Have At Least One Google Review

One review is far from enough to improve your website's SERP ranking.

Looking at online scores statistics, we discovered that a company requires to have approximately 40 reviews before buyers "Award" it with a star.

Source: Brightlocal

49 Percent Of Customers Consider The Quantity Of Online Reviews As An Essential Consideration Of Their Buying Decision

Customers value not just the quality or nature of the reviews, but they consider their number and recency as well.

The share of clients, who focus on the variety of reviews is currently at 46%.

Source: Brightlocal

60% Of Customers Refer To Blog And Social Media Network Reviews On Their Cell Phones Before Shopping

In-store shopping is affected significantly by blogs and reviews on social networks. With men being two times as likely to be affected than women.

Reviews and rating statistics show individuals value the viewpoint of peers more than any other content.

Source: Collective Bias

Many Popular Items Have An Average Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is abnormal to get perfect 5 star rankings.

According to customer rating stats, conversion rates start to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

72% Of Customers Won't Take Action Unless They Check Out Some Reviews

Regardless of how eye-catching your marketing is, you still need customer reviews. There is no other way around it. Customers are still willing to hear you out, but they rely on other people more.

Source: My Testimonial Engine

61 Percent Of Local Businesses Have An Average Ranking Of 4 To 5 Stars

Generally 2 out of 3 businesses have outstanding and awesome rankings. Only 5% of businesses have a ranking listed below three stars.

Source: Brightlocal

Favorable Reviews Motivate 68 Percent Of Consumers To Use A Local Business

Considering that the large majority of consumers check out reviews, you would want yours to be inviting to new consumers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Customers Might Spend 31 Percent More With A Business That Has Fantastic Reviews

Take notice of this statistic. The better other users explain your service or product, the more cash you can charge and customer review stats show us exactly just how much more.

Source: Martech Zone

Only 44% Of Local Businesses Have Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't taking advantage of their listing.

While business listings on the significant review platforms are complimentary, a remarkably low number of companies really use them.

Although we now know why consumer reviews are so effective, the majority of businesses obviously do not.

Source: LsaInsider

15 Percent Of Customers Do Not Trust Businesses Without Having Online Reviews

No trust suggests no interactions. 15 percent of possible clients will not even think about working with a company they can't discover opinions about.

Source: Statuslabs

67% Of Customers Admit Reviews Are A "Very Important" Factor When Selecting A Solution Provider

When consumers need to choose a solution provider, reviews have a massive influence on their decision.

Source: DemandGenReport

70 Percent Of Customers Choose To Learn About A Business By Means Of Reviews And Articles, Rather Than Ads

Ads are all well and good, however it's worth attempting a different approach as well. Reviews are without a doubt the very best way to find the truth about a service or product.

Source: Statuslabs

53% Of Customers Expect Companies To Answer Back Within A Week To Unfavorable Reviews

Online review stats show that 63% of customer reviews remain without a response. That's regrettable, due to the fact that those businesses are losing clients that way.

Source: Review Trackers