More Than 4 Negative Reviews About A Business Or Service May Reduce Sales By 70%

One negative review suffices for 35 percent of a site's visitors to choose not to buy. 3 negative reviews can cost a business 59% less sales.

Of course, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

A Single Business Review Can Raise Its Conversions By 10 Percent

Online review stats reveal user-generated material can do miracles in regards to conversions.

A single review can have a massive influence on your business.

A hundred reviews can increase your conversion rates by as much as 37 percent. Two hundred can supply a mind-blowing 44 percent increase.

Source: RevLocal

Over Half Of Consumers Aged 25 To 34 Wrote Reviews

According to Statista, the more youthful generations are plainly the more vocal ones.

Source: Statista

Customer Reviews On Products Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals viewpoints before they ever trust what the maker states. The reason, makers' descriptions are basically ads.

Source: Martech Zone

Just 44% Of Local Companies Have Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't benefiting from their listing.

While business listings on the significant review platforms are complimentary, a remarkably low number of businesses actually use them.

Although we now know why consumer reviews are so powerful, many businesses obviously do not.

Source: LsaInsider

82 Percent Of Consumers Check Out Review Sites Due To The Fact That They Want To Buy A Service Or An Item And Want To Get The Truth About The Businesses Products And Services.

Users come since they have actually already formed a purchase decision. The majority of them (89 percent) buy within a week of their visit.

Source: RevLocal

53% Of Customers Anticipate Companies To Reply Within A Week To Unfavorable Reviews

Online review statistics clarify that 63% of consumer reviews go on without a reaction. That's too bad, due to the fact that those companies are losing clients that way.

Source: Review Trackers

Favorable Reviews Encourage 68% Of Consumers To Use A Local Business

Considering that the vast bulk of customers check out reviews, you'd want yours to be appealing to new customers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Online Reviews Affect 67.7% Of Customer Buying Decisions

More than two thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

83% Of All Young Buyers Were Invited To Submit A Review Recently

Of those invited, 80% of consumers did post a review. In general, businesses have asked 66% of all customers to post a review on their company.

Source: Brightlocal

52% Of Customers Rely On A Product More If It Has Unfavorable Reviews As Well

We already discussed the positive and negative reviews and their effect on consumers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are positive. Consumers anticipate to see some unfavorable reviews.

Source: Capterra

53 Percent Of Americans Consider Item Reviews And Ratings As The Most Essential Part Of Online Shopping.

Today's consumers are smart and want the very best bang for their dollar. It's no wonder that they consider reading reviews as a big part of the buying decision.

Source: Statista

Reviews Published On Twitter Can Help Improve Online Sales By 6.46 Percent

Online review data reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.

Source: Yotpo

67% Of Consumers Report Reviews Are A "Extremely Crucial" Factor When Choosing A Solution Provider

When consumers have to pick a service provider, reviews have an enormous impact on their decision.

Source: DemandGenReport

Reviews Are The Third Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (amount, variety, etc.) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

60 Percent Of Consumers Consult Blog And Social Media Reviews On Their Mobile Devices Before Shopping

In-store purchasing is affected substantially by blogs and reviews on social media. With men being twice as likely to be affected than women.

Reviews and score data show people value the opinion of peers more than any other material.

Source: Collective Bias