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60% Of Customers Check Out Blog And Social Media Reviews On Their Cell Phones Prior To Shopping
In-store shopping is influenced considerably by blogs and reviews on social networks. With men being two times as likely to be influenced than women.
Reviews and score stats reveal people value the viewpoint of peers more than any other material.
Source: Collective Bias
70% Of Consumers Need To Read A Minimum Of Four Reviews Before They Can Trust A Business
Four reviews may be too few. The majority of people check out much more reviews to get an idea of how business is really doing. Do not depend on that statistic alone.
Source: Brightlocal
63.6 Percent Of Consumers Go To Google To Read Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the end.
When it comes to trust, these online review stats show the general appeal of a site can only go so far.
Source: Review Trackers
77% Of Clients Do Not Rely On Reviews That Are Older Than 3 Months
Consumers don't care how great your product or service was in the past. Part of why online reviews matter is because they are fresh and relevant.
Customers understand businesses lose their touch all the time, which is why most of them regard older reviews unimportant.
It is for this reason that businesses need to be constantly asking for reviews.
Source: Statuslabs
Since They Want To Buy An Item Or A Service And Want To Get The Truth About The Businesses Products And Services, 82 Percent Of Customers Visit Review Sites.
Review websites are places that people go to get the facts about a business, service or item . Due to the fact that they have actually already formed a buying decision, users come. The bulk of them (89%) purchase within a week of their visit. And 29% do so in 24 hours.
Source: RevLocal
Customers Checking Out Reviews On A Mobile Phone Are 127 Percent Most Likely To Make A Purchase Than Desktop Users
Mobile users prefer to get things done quicker. For that reason, buying decisions are made rapidly.
Online reviews are clearly convincing, yet marketers have not always come to value the power of them.
Source: Martech Zone
If A Company Manages To Solve Issues Rapidly And Effectively, 95% Of Disappointed Customers Will Return To A Business
Customers don't anticipate you to be perfect. When things go wrong, they do expect you to take care of things. If there is nothing else a business can do to solve a concern, a simple coupon can say "We're sorry" in a more appealing way.
Source: SocialMediaToday
A Single Business Review Can Raise Its Conversions By 10 Percent
Online review stats reveal user-generated material can do miracles in regards to conversions.
A single review can have an enormous influence on your business.
A hundred reviews can raise your conversion rates by as much as 37%. Two hundred can provide an astonishing 44 percent increase.
Source: RevLocal
89% Of Clients Browse A Companies Replies To Reviews
Not only do the majority of clients check out the review replies, 30% of them value them highly. Nearly 96% read the responses to their own reviews.
Source: Brightlocal
Online Reviews Impact 67.7% Of Customer Purchasing Decisions
More than two-thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
Many Local Companies Have An Average Of 39 Google Reviews
People like to share their experience after they've visited a supplier. Online review trends show people choose to comment if they had a favorable experience, instead of a mediocre or unfavorable one.
Source: Brightlocal