Only 6 Percent Of Customers Do Not Rely On Customer Reviews At All

According to client review statistics, a whopping 19 percent of customers always rely on online reviews and never a make a purchase without reading reviews.

Source: Statista

One-half Of All Millennial's "Always" Check Out Online Reviews For Companies

Younger individuals know the worth of being informed. User-generated content has an indisputable influence on customers.

If businesses stop to consider the power of consumer reviews over millennials, they will understand what they've been losing out on. Older people are various though, only 6% of people aged 55 or older read reviews.

Source: Brightlocal

63.6 Percent Of Customers Go To Google To Look For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) last.

When it comes to trust, these online review stats show the general appeal of a site can just go so far.

Source: Review Trackers

Clients Might Spend 31 Percent More With A Business That Has Terrific Reviews

Take note of this statistic. The more detailed other users explain your service or product, the more money you can charge and customer review stats reveal to us exactly just how much more.

Source: Martech Zone

Majority Of Consumers Won't Use A Business If It Has Less Than A 4 Star Score

This stat is among many that show the value of online rankings. Now that news of customer satisfaction travels this fast, keeping your clients pleased is more crucial than ever.

57 percent of consumers have searched for companies with more than 4 stars in 2018, which is up from 48% in 2017.

11% looked just for organizations with a perfect five star rating.

Source: Brightlocal

95% Of Dissatisfied Clients Will Return To A Business If A Business Manages To Fix Problems Rapidly And Effectively

Clients don't anticipate you to be perfect. They do expect you to deal with things when they go wrong. If there is absolutely nothing else a business can do to resolve a problem, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday

49% Of Consumers Consider The Number Of Online Reviews As An Essential Consideration Of Their Buying Decision

Customers value not just the quality or nature of the reviews, but they consider their quantity and recency too.

The share of customers, who pay attention to the variety of reviews is currently at 46%.

Source: Brightlocal

Online Reviews Impact 67.7% Of Customer Buying Decisions

More than two-thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

15 Percent Of Users Don't Trust Businesses Without Online Reviews

No trust implies no interactions. 15 percent of prospective clients will not even consider working with a company they can't find viewpoints about.

Source: Statuslabs

Software Application Reviews Impact Over 98 Percent Of All Buyers

18% of software buyers consider reviews to be an essential factor in the purchase process. Software application reviews have no impact whatsoever on just 2 percent of customers. Two-thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

Unfavorable Reviews Can Improve Conversion By As Much As 85%

It sounds insane, but negative reviews can be a positive force for users to devote more time on your website. According to online review statistics, individuals spend more than five times as long on a website when they read negative reviews.

When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. If there aren't any unfavorable ones, a frustrating 95% suspect censorship or fabricated reviews.

Source: Reevoo

91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member

The 86% of companies question the integrity of online reviews. However, they recognize the massive effect user rankings have on their business. Unfavorable client or employee reviews can affect 90% of job seekers.

Source: Career Arc

61% Of Local Businesses Have An Average Rating Of 4 Or 5 Stars

Typically 2 out of 3 companies have excellent and awesome rankings. Only 5% of companies have a score listed below three stars.

Source: Brightlocal

70 Percent Of Consumers Choose To Learn About A Business Through Short Articles And Reviews, Rather Than Advertisements

Advertisements are all well and good, however it's worth attempting a different approach as well. Reviews are without a doubt the best method to discover the truth about a product or service.

Source: Statuslabs

Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of United States Consumers

24% of US shoppers consider reviews as 'incredibly influential'.

To illustrate the value of online reviews and rankings, did you know that 81% of consumers will pay more for an item with reviews and those very same customers are also happy to accept slower shipping times for such products.

Source: Turntonetworks