Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of US Customers

24% of US buyers consider reviews as 'extremely influential'.

To show the value of online reviews and rankings, did you know that 81 percent of consumers will pay more for a product with reviews and those very same customers are likewise happy to accept slower shipping times for such products.

Source: Turntonetworks

A One Star Boost In Ranking Can Lead To A 5% To 9% Boost In Business Revenue

Businesses that treat consumers well typically flourish, review websites help make certain of that.

Source: Statuslabs

63.6% Of Customers Check Out Google To Check For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the bottom of the list.

These online review statistics show the general appeal of a site can only presume when it pertains to trust.

Source: Review Trackers

Reviews Published On Twitter Can Grow Revenues By 6.46%

Online review data reveal that reviews shared on Twitter, do more to increase sales than those on any other social media platform.

Source: Yotpo

77% Of Consumers Do Not Rely On Reviews That Are Older Than Three Months

Consumers don't care how good your service or product was in the past. Because they are relevant and fresh, is part of why online reviews matter.

Consumers understand businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.

It is for this reason that companies need to be continuously asking for reviews.

Source: Statuslabs

77% Of Clients Would Certainly Post A Review If They Were Asked

More than a 35% would do it to inform others about their customer experience and 24% would undoubtedly direct their review to the business itself.

Over a 26% would be willing to submit a review to help other people with their decision making process.

Source: Podium

If A Company Deals With Issues Quickly And Effectively, 95% Of Unhappy Clients Will Return To A Business

Clients do not anticipate you to be perfect. They do anticipate you to take care of things when they go wrong. If there's absolutely nothing else a company can do to solve a problem, a simple coupon can say "We are sorry" in a more attractive way.

Source: SocialMediaToday

Most Local Companies Have An Average Of 39 Google Reviews

Individuals like to share their experience after they have gone to a supplier. Online review trends reveal people prefer to comment if they had a positive experience, instead of a average or unfavorable one.

Source: Brightlocal

Favorable Reviews Encourage 68 Percent Of Customers To Choose Local Businesses

Considering that the large bulk of consumers check out reviews, you would want yours to be appealing to new customers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

61 Percent Of Local Businesses Have A Typical Ranking Of 4 Or 5 Stars

Typically 2 out of 3 companies have excellent and outstanding scores. Just 5% of businesses have a score below three stars.

Source: Brightlocal

71% Of Millennials Browse Customer Reviews Of Professional Services

Majority of all people in need of an expert service rely on online reviews.

According to online reviews stats, 59% used online reviews to pick an attorney or a doctor.

Younger people (age 18-35) are much more likely to work with a professional based upon online reviews. Only 19% of millennials will think about hiring an attorney without any.

Source: Thomson Reuters