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Online Item Reviews About A Product Can Increase Its Conversion Rate By More Than 270%
User review statistics show the purchase possibility for a product with 5 reviews is 270 percent higher than the very same item without reviews.
Source: Spiegel Research Center
52% Of Customers Trust A Product More If It Has Unfavorable Reviews Too
We already touched upon the negative and positive reviews and their result on consumers. However, all products have their faults, it raises red flags that maybe the reviews are phony if all of a products reviews are favorable. People anticipate to see some unfavorable reviews.
Source: Capterra
Positive Reviews Motivate 68 Percent Of Consumers To Use Local Businesses
Considering that the large majority of consumers read reviews, you'd want yours to be enticing to brand-new customers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
70 Percent Of Customers Choose To Discover A Business By Means Of Reviews And Short Articles, Rather Than Ads
Advertisements are all well and good, but it deserves trying a different approach as well. Reviews are without a doubt the very best method to discover the truth about a product or service.
Source: Statuslabs
73% Of Customers Think Written Reviews Are More Important Than Star And Number Ratings
Online review data make it clear people aren't pleased with scores alone.
Consumer reviews make the statistics appear more authentic which is what the potential clients are looking for. Practically a third of consumers say written reviews are the only feature that makes them believe the sites' reviews are pertinent and helpful.
Source: Fan and Fuel
98 Percent Of Yelp's Website Visitors Purchased From A Business They Found On The Site
Typically, 142 million customers check out Yelp monthly. If you have not claimed your free Yelp business page, this is as good a time as any.
Source: RevLocal
64 Percent Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017
30% of consumers who read client reviews, concur that it increases their buying confidence.
Organizations utilize the reviews to enhance their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
67% Of Consumers Claim That Reviews Are A "Extremely Crucial" Factor When Choosing A Service Provider
When customers need to pick a solution provider, reviews have a huge impact on their decision.
Source: DemandGenReport
95% Of Travelers Read Online Reviews Prior To Reserving Travel Services
Leisure and business travelers alike read reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers. 59percent of all tourists report that they read reviews 'constantly' or 'extremely often'.
Source: Trust You
15 Percent Of Clients Don't Trust Businesses Without Having Online Reviews
No trust suggests no interactions. 15% of possible customers won't even consider doing business with a business they can't discover opinions about.
Source: Statuslabs
88% Of Executives Judge Reputation Risk As A Top Business Problem
Reputation management statistics show a company's reputation doesn't affect just the clients. Potential team members also take a look at scores and take a look at reviews.
Source: Deloitte
Consumer Reviews On Items Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other individuals opinions before they ever trust what the producer says. The reason, manufacturers' descriptions are basically advertisements.
Source: Martech Zone
Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack
Review signals (quantity, variety, etc.) account for 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
A Single Business Review Can Lift Its Conversions By 10 Percent
Online review stats reveal user-generated content can do miracles in terms of conversions.
A single review can have an enormous effect on your business.
A hundred reviews can boost your conversion rates by as much as 37 percent. Two hundred can supply a mind-blowing 44 percent increase.
Source: RevLocal