Buyers Reading Reviews On A Mobile Device Are 127 Percent Most Likely To Make A Purchase Than Desktop Users

Mobile users prefer to get things done quicker. Purchasing decisions are made quickly.

Online reviews are undoubtedly convincing, yet marketers have not always come to value the power of them.

Source: Martech Zone

15 Percent Of Customers Do Not Trust Businesses Without Any Online Reviews

No trust implies no interactions. 15% of prospective clients won't even consider doing business with a company they can't discover viewpoints about.

Source: Statuslabs

Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of US Consumers

24% of US consumers consider reviews as 'incredibly influential'.

To illustrate the significance of online reviews and ratings, did you know that 81% of consumers will pay more for a product with reviews and those exact same clients are likewise ready to accept slower shipping times for such products.

Source: Turntonetworks

If It Has Less Than A 4 Star Score, More Than Half Of Customers Won't Use A Business

This stat is among lots of that show the importance of online ratings. Now that news of client fulfillment travels this fast, keeping your customers pleased is more vital than ever.

57% of consumers have actually searched for companies with more than four stars in 2018, which is up from 48% in 2017.

Moreover, 11 percent looked only for services with a perfect five star ranking.

Source: Brightlocal

77% Of Consumers Would Most Likely Leave A Review If They Were Asked

More than a 35% would do it to inform others about their customer experience and 24% would rather direct their review to the business itself.

Over a 26% would want to submit a review to help other people with their choice making process.

Source: Podium

Consumer Reviews On Items Are Trusted Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. People trust other peoples viewpoints before they ever trust what the manufacturer says. The reason, producers' descriptions are basically advertisements.

Source: Martech Zone

American Shoppers View "Product Performance" To Be The Most Valuable Detail In Product Reviews

They focus on different aspects of the shopping experience when people check out reviews. But according to online review stats, 60% of them are most thinking about the item's performance.

Customer satisfaction, product quality and quality in time are the next couple of considerations for more than 50% of American consumers.

Source: Statista

The Majority Of Best Selling Items Have A Typical Rating Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is unnatural to get perfect 5 star rankings.

According to client rating statistics, conversion rates start to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

77% Of Buyers Don't Rely On Reviews That Are Older Than Three Months

Customers don't care how good your product or service was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.

Consumers know businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.

It is for this reason that businesses should to be continuously requesting reviews.

Source: Statuslabs

89% Of Customers Browse A Companies Reactions To Reviews

Not only do most clients read the review replies, 30% of them highly value them. Almost 96% read the responses to their own reviews.

Source: Brightlocal

88% Of Americans Stated That Product Reviews Were The Most Influential Factor When Buying Home Electronic Devices

Stats reveal that reviews were more helpful than TV advertisements at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista