Many Popular Products Have An Average Score Of 4.2 To 4.7

You can't make everybody delighted, which is why perfect 5 star scores are suspicious. Somebody always has a little bit of a gripe. That's why it is unnatural to get perfect 5 star rankings. Often a lower ranking in fact helps your overall score.

According to customer rating statistics, conversion rates begin to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

Just 44 Percent Of Local Companies Have Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't benefiting from their listing.

While business listings on the major review platforms are free, a remarkably low number of businesses in fact use them.

Although we now know why consumer reviews are so powerful, the majority of businesses obviously don't.

Source: LsaInsider

A One Star Increase In Score Can Result In A 5% To 9% Increase In Business Revenue

Businesses that treat consumers fairly normally succeed, review websites help ensure of that.

Source: Statuslabs

Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (amount, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

89% Of Customers Browse A Businesses Replies To Reviews

Not only do a lot of consumers read the review replies, 30% of them value them highly. Practically 96% read the responses to their own reviews.

Source: Brightlocal

More Than 4 Negative Reviews About A Business Or Product Might Reduce Sales By 70%

One negative review suffices for 35% of a website's visitors to choose not to purchase. 3 negative reviews can cost a business 59% fewer sales.

Of course, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

61 Percent Of Local Businesses Have A Typical Rating Of 4 Or 5 Stars

Typically two thirds of companies have good and awesome ratings. Only 5% of companies have a rating below three stars.

Source: Brightlocal

Due To The Fact That They Desire To Buy A Service Or An Item And Want To Get The Truth About The Businesses Products And Services, 82% Of Consumers Go To Review Sites.

Users come due to the fact that they have already formed a buying decision. The bulk of them (89%) buy within a week of their visit.

Source: RevLocal

98 Percent Of Yelp's Browsers Purchased From A Business They Discovered On The Site

Usually, 142 million consumers go to Yelp each month. This is as excellent a time as any if you have not declared your totally free Yelp business page.

Source: RevLocal

64% Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of customers who read client reviews, concur that it increases their buying confidence.

Companies use the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Software Application Reviews Influence Over 98% Of All Purchasers

18% of software buyers consider reviews to be a vital factor in the purchase procedure. Software reviews have no effect whatsoever on just 2 percent of customers. Two thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra