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Many Local Companies Have Approximately 39 Google Reviews
Individuals like to share their experience after they have visited a vendor. Online review trends reveal individuals choose to comment if they had a positive experience, rather than a unfavorable or mediocre one.
Source: Brightlocal
64 Percent Of Americans Agree That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017
30 percent of customers who read customer reviews, concur that it increases their buying confidence.
Organizations use the reviews to improve their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
83% Of All Young People Were Asked To Submit A Review Recently
Of those invited, 80% of consumers did leave a review. Overall, companies have actually asked 66% of all consumers to submit a review on their business.
Source: Brightlocal
The Majority Of Clients Aged 25-34 Submitted Reviews
According to Statista, the younger generations are unsurprisingly the more vocal ones.
Source: Statista
82% Of Consumers Check Out Review Sites Due To The Fact That They Want To Acquire A Service Or An Item And Want To Get The Facts About The Businesses Products And Services.
Users come since they have actually currently formed a purchase decision. The majority of them (89%) purchase within a week of their visit.
Source: RevLocal
95 Percent Of Travelers Read Online Reviews Prior To Scheduling Travel Services
Leisure and business travelers alike read reviews to form an opinion. Business travelers read approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all travelers report that they read reviews 'always' or 'very frequently'.
Source: Trust You
Online Reviews Impact 67.7% Of Consumer Buying Decisions
More than 2 thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
70 Percent Of Consumers Prefer To Find Out About A Business Via Reviews And Posts, Instead Of Ads
Ads are all well and good, but it deserves attempting a different approach too. Reviews are by far the very best way to find the truth about a product or service.
Source: Statuslabs
54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Organization
The star ranking is the first thing consumers see. Still, users focus on other elements also, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of USA customers.
Source: Statista
Software Application Reviews Impact Over 98% Of All Purchasers
18 percent of software buyers consider reviews to be an essential factor in the purchase process. Software reviews have no effect whatsoever on just 2% of consumers. Two-thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
71% Of Millennials Search Consumer Reviews Of Professional Services
Over half of all individuals in need of a professional service rely on online reviews.
According to online reviews data, 59% used online reviews to select a lawyer or a medical professional.
Younger people (age 18-35) are even more likely to hire a professional based upon online reviews. Only 19% of millennials will consider employing a lawyer without any.
Source: Thomson Reuters
If It Has Negative Reviews As Well, 52% Of Consumers Trust An Item More
We already touched upon the negative and positive reviews and their effect on consumers. However, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are positive. Consumers expect to see some unfavorable reviews.
Source: Capterra
91% Of Millennials Have Faith In Online Reviews As Much As Friends And Family
Online review statistics place customers' reviews as the most credible source of suggestions. Online reviews usually bring the exact same weight as suggestions from friends and family.
Source: Brightlocal
Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process
Let's say you wish to buy a brand-new automobile and there are a number of models which fit your requirements. How do you choose the very best one for you? Well, you read reviews.
With the help of other customers, you manage to select one that works for you. That's how positive reviews convert customers into customers.
Source: Consumer Affairs
53% Of Customers Anticipate Businesses To Respond Within A Week To Unfavorable Reviews
Online review statistics reveal that 63% of consumer reviews stay without a reaction. That's regrettable, because those companies are losing customers that way.
Source: Review Trackers
Facebook Reviews Affect More Than 50 Percent Of Customers' Buying Decisions
Facebook is currently the most popular social network which can also influence our purchasing decisions.
According to social media reviews statistics, Facebook affects more than half of users' purchase choices.
If it has favorable reviews, Facebook reviews statistics expose that 4 out of five users are most likely to trust a local business.
Source: RevLocal
83% Of Consumers Don't Trust Advertising
The traditional channels to reach consumers aren't as influential as they used to be. A lot of users who no longer trust ads pick to focus on consumers' suggestions online.
Source: Statuslabs