The Average Review Length Has Gotten 65% Shorter Since 2010

At this present time reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is proportionate to that of a twitter tweet.

Source: Review Trackers

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust A Product More

We already discussed the negative and positive reviews and their effect on consumers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that maybe the reviews are phony. Consumers anticipate to see some unfavorable reviews.

Source: Capterra

83% Of All Young Shoppers Were Asked To Leave A Review Recently

Of those invited, 80% of clients did leave a review. In general, businesses have asked 66% of all consumers to give a review on their company.

Source: Brightlocal

90% Of Clients Need Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what people say about first impressions, right?

Users get their first impression of your businesses through reviews. Usually through less than 10 of them.

Consider asking your visitors to compose one if you don't have reviews on your site.

Source: Martech Zone

Google Represents 57.5 Percent Of All Reviews Worldwide

Google is in the lead here, followed by Facebook as a distant second.

Here's the online reviews distribution rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

Customers Might Spend 31% More With A Business That Has Terrific Reviews

Take notice of this fact. The more detailed other users explain your services or product, the more cash you can charge and consumer review statistics show us exactly just how much more.

Source: Martech Zone

98% Of Yelp's Website Visitors Bought From A Business They Found On The Website

Normally, 142 million consumers go to Yelp every month. If you haven't claimed your complimentary Yelp business page, this is as good a time as any.

Source: RevLocal

61 Percent Of Local Businesses Have An Average Ranking Of 4 To 5 Stars

Generally two-thirds of businesses have outstanding and good rankings. Only 5% of businesses have a ranking listed below 3 stars.

Source: Brightlocal

83 Percent Of Customers Don't Trust Advertising

The traditional channels to reach clients aren't as prominent as they used to be. Most users who no longer trust ads choose to pay attention to clients' suggestions online.

Source: Statuslabs

Online Product Reviews About An Item Can Improve Its Conversion Rate By More Than 270%

User review stats show the purchase possibility for a product with five reviews is 270% higher than the exact same product without reviews.

Source: Spiegel Research Center

82 Percent Of Customers Check Out Review Websites Because They Want To Purchase A Product Or A Service And Want To Get The Facts About Business Product Or Services.

Review sites are places that customers go to get the truth about a service, item or business. Since they have currently formed a buying decision, users come. The majority of them (89 percent) buy within a week of their visit. And 29 percent do so within 24 hours.

Source: RevLocal

Just 6% Of Customers Don't Trust Consumer Reviews At All

According to client review stats, a tremendous 19% of consumers always rely on online reviews and never ever a make a purchase without reading reviews.

Source: Statista

Unfavorable Reviews Can Improve Conversion By Up To 85%

It sounds crazy, however negative reviews can be a positive driver for users to spend more time on your site. According to online review data, people devote more than 5 times as long on a website when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any unfavorable ones, a frustrating 95% suspect censorship or fabricated reviews.

Source: Reevoo

63.6 Percent Of Customers Go To Google To Read Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) behind.

These online review stats show the basic popularity of a website can just go so far when it concerns trust.

Source: Review Trackers

71% Of Millennials Search Customer Reviews Of Professional Services

Over half of all individuals in need of an expert service rely on online reviews.

According to online reviews stats, 59% used online reviews to choose a physician or a legal representative.

Younger people (age 18-35) are much more inclined to work with an expert based on online reviews. Only 19% of millennials will think about employing an attorney without any.

Source: Thomson Reuters

30% Of Clients Feel Positive About A Business Which Answers Online Reviews

Corresponding with your customers creates trust. Even something like reacting to their comments and reviews can make them feel appreciated.

As you may expect, clients who feel this way are more willing to invest more money with a company.

Source: Statuslabs

Software Reviews Influence Over 98 Percent Of All Buyers

18% of software application purchasers consider reviews to be an important factor in the purchase process. Software application reviews have no effect whatsoever on just 2 percent of consumers. Two-thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

More Than Four Negative Reviews About A Business Or Product May Reduce Sales By 70%

One negative review is enough for 35% of a site's visitors to decide not to purchase. 3 negative reviews can cost a business 59% fewer sales.

Obviously, they can be compensated by the sheer number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone