A One Star Increase In Rating Can Lead To A 5% To 9% Boost In Business Income

Businesses that treat clients fairly generally succeed, review sites help make sure of that.

Source: Statuslabs

98% Of Yelp's Website Visitors Bought From A Business They Found On The Site

Normally, 142 million consumers visit Yelp on a monthly basis. If you have not claimed your totally free Yelp business page, this is as excellent a time as any.

Source: RevLocal

Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (quantity, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

Online Reviews Impact 67.7% Of Consumer Purchasing Decisions

More than two-thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

USA Buyers Consider "Product Performance" To Be The Most Useful Info In Product Reviews

When people check out reviews, they focus on various aspects of the shopping experience. But according to online review statistics, 60% of them are most thinking about the product's performance.

Customer satisfaction, product quality and quality in time are the next couple of considerations for more than 50% of USA customers.

Source: Statista

63.6 Percent Of Customers Go To Google To Read Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) behind.

When it comes to trust, these online review stats reveal the general appeal of a site can only go so far.

Source: Review Trackers

Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of USA Customers

24% of US shoppers consider reviews as 'incredibly influential'.

To illustrate the importance of online reviews and rankings, did you know that 81% of consumers will pay more for an item with reviews and those exact same consumers are likewise going to accept slower shipping times for such products.

Source: Turntonetworks

The Average Review Length Has Actually Become 65% Shorter Since 2010

Now a days reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is equivalent to that of a tweet.

Source: Review Trackers

Unfavorable Reviews Can Boost Conversion By As Much As 85%

It sounds crazy, but negative reviews can be a positive force for users to spend more time on your site. According to online review data, people spend more than five times as long on a website when they check out negative reviews.

When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. A frustrating 95% suspect censorship or fabricated reviews if there aren't any unfavorable ones.

Source: Reevoo

More Than Half Of People Aged 25-34 Wrote Reviews

According to Statista, the younger generations are unsurprisingly the more opinionated ones.

Source: Statista

Users Checking Out Reviews On A Mobile Device Are 127 Percent Most Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done faster. Therefore, buying choices are made rapidly.

Online reviews are clearly convincing, yet marketers haven't always come to value the power of them.

Source: Martech Zone

95% Of Dissatisfied Customers Will Return To A Company If A Business Takes Care Of Problems Quickly And Efficiently

Clients do not anticipate you to be perfect. They do expect you to resolve things when they go wrong. If there's nothing else a business can do to deal with an issue, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

89% Of Customers Choose To Read Reviews Using Their Mobile Devices

Be it by means of an app or a mobile web browser, clients choose to read reviews on their mobile devices.

Source: Statista

86 Percent Of Customers Would Consider Writing A Review For A Business

Your clients are your most valuable resource, and it's not only because of the money they invest at your business. If you provide a good experience, they will want to share it.

Source: Brightlocal

53% Of Americans Consider Product Reviews And Ratings As The Most Crucial Part Of The Online Shopping Experience In 2018.

Today's buyers are smart and want the very best bang for their buck. It's no surprise that they consider checking out reviews as a big part of the purchasing decision.

Source: Statista

One-half Of All Of The Millennial's "Always" Read Online Reviews For Businesses

Younger people understand the worth of being informed. User-generated material has an unassailable influence on customers.

They will realize what they've been missing out on if businesses stop to consider the power of customer reviews over millennials. Older individuals are different though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal

Only 44% Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't taking advantage of their listing.

While business listings on the major review platforms are free, a surprisingly low number of businesses really use them.

Although we now know why consumer reviews are so effective, most businesses apparently don't.

Source: LsaInsider