Online Reviews Impact 67.7% Of Consumer Buying Decisions

More than 2 thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

83 Percent Of Customers Do Not Trust Advertising

The conventional channels to reach clients aren't as prominent as they utilized to be. Most users who no longer trust ads choose to take note of customers' suggestions online.

Source: Statuslabs

Over Half Of Consumers Will Not Utilize A Service If It Has Less Than A 4 Star Ranking

This stat is among many that illustrate the importance of online scores. Now that news of client complete satisfaction travels this fast, keeping your consumers happy is more vital than ever.

57% of consumers have actually looked for companies with more than four stars in 2018, which is up from 48% in 2017.

11% looked just for businesses with an ideal five star rating.

Source: Brightlocal

70 Percent Of Consumers Choose To Learn About A Business Through Articles And Reviews, Instead Of Advertisements

Ads are all well and good, however it deserves trying a different approach too. Reviews are by far the very best way to find the truth about a product or service.

Source: Statuslabs

91 Percent Of Millennials Trust In Online Reviews As Much As Family And Friends

Online review stats position customers' reviews as the most reliable source of recommendations. Online reviews generally carry the exact same weight as recommendations from friends and family.

Source: Brightlocal

60 Percent Of Consumers Refer To Blog And Social Media Network Reviews On Their Cell Phones Before Shopping

In-store purchasing is affected significantly by blogs and reviews on social networks. With males being twice as likely to be affected than ladies.

Reviews and ranking data show people value the viewpoint of peers more than any other content.

Source: Collective Bias

64 Percent Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30% of consumers who read client reviews, agree that it increases their buying confidence.

Organizations use the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

70 Percent Of Customers Need To Read A Minimum Of 4 Reviews Before They Can Rely On A Business

Four reviews may be too few. Many people read many more reviews to get a better idea of how the business is actually doing. Don't depend upon that figure alone.

Source: Brightlocal

Online Item Reviews About An Item Can Raise Its Conversion Rate By A Staggering 270%

User review stats show the purchase possibility for a product with 5 reviews is 270% higher than the same product without reviews.

Source: Spiegel Research Center

49% Of Customers Consider The Number Of Online Reviews As An Important Factor In Their Purchasing Decision

Customers value not just the quality or nature of the reviews, however they consider their quantity and recency as well.

The share of customers, who take notice of the number of reviews is presently at 46%.

Source: Brightlocal

Just 6% Of Consumers Don't Trust Customer Reviews At All

According to client review stats, a whopping 19 percent of customers constantly trust online reviews and never ever a make a purchase without checking out reviews first.

Source: Statista

Half Of All Millennial's "Constantly" Read Online Reviews For Businesses

Younger people know the value of being informed. User-generated material has an unassailable impact on customers.

If businesses stop to consider the power of client reviews over millennials, they will recognize what they've been losing out on. Older individuals are various though, only 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

67% Of Customers Claim That Reviews Are A "Extremely Crucial" Factor When Choosing A Service Provider

Reviews have an enormous effect on their decision when clients have to pick a solution provider.

Source: DemandGenReport

Only 44% Of Local Businesses Have Actually Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't benefiting from their listing.

While business listings on the significant review platforms are free, a remarkably low number of businesses in fact make use of them.

Although we now know why consumer reviews are so powerful, many businesses obviously don't.

Source: LsaInsider

74% Of Local Companies Have At A Minimum, One Google Review

A single review is far from adequate to enhance your website's SERP ranking.

Taking a look at online scores stats, we discovered that a company needs to have at least 40 reviews before users "Award" it with a star.

Source: Brightlocal

Reviews Posted On Twitter Can Grow Online Sales By 6.46 Percent

Online review stats show that reviews shared on Twitter, do more to boost sales than those on any other social media platform.

Source: Yotpo