70 Percent Of Customers Need To Read At Least 4 Reviews Before They Can Rely On A Business

Four reviews may be too few. Most people read a lot more reviews to get an idea of how business is in fact doing. Do not depend on that fact alone.

Source: Brightlocal

64% Of Americans Agree That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30% of customers who read client reviews, agree that it increases their buying confidence.

Organizations utilize the reviews to enhance their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

More Than 4 Negative Reviews About A Company Or Service May Decrease Sales By 70%

One negative review is enough for 35 percent of a website's visitors to choose not to purchase. Three negative reviews can cost a business 59 percent less sales.

Of course, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

30% Of Consumers Feel Favorable To A Business Which Responds To Online Reviews

Communicating with your customers creates trust. Even something as simple as responding to their reviews and comments can make them feel appreciated.

As you might anticipate, customers who feel this way are more willing to invest more cash with a company.

Source: Statuslabs

77% Of Clients Would Undoubtedly Submit A Review If They Were Asked

More than a 35% would submit a review to inform others about their customer encounter and 24% would likely direct their review to the business itself.

Over a 26% would want to give a review to help other people with their decision making process.

Source: Podium

88% Of Executives Consider Reputation Risk As A Leading Business Issue

Reputation management stats suggest a business's reputation does not affect simply the clients. Potential employees likewise look at ratings and read reviews.

Source: Deloitte

67% Of Customers Claim That Reviews Are A "Very Important" Factor When Picking A Service Provider

When customers need to choose a solution provider, reviews have a huge effect on their decision.

Source: DemandGenReport

98% Of Yelp's Site Visitors Bought From A Business They Found On The Website

Usually, 142 million consumers go to Yelp on a monthly basis. If you haven't declared your totally free Yelp business page, this is as good a time as any.

Source: RevLocal

15% Of Visitors Don't Trust Businesses Without Online Reviews

No trust implies no interactions. 15 percent of prospective consumers will not even consider working with a company they can't find viewpoints about.

Source: Statuslabs

Negative Reviews Can Boost Conversion By As Much As 85%

It sounds crazy, but negative reviews can be a positive driver for users to spend more time on your site. According to online review statistics, individuals devote more than 5 times as long on a site when they check out negative reviews.

When there are a mix of positives and negatives, more than two thirds of users trust reviews more. If there aren't any negative ones, a frustrating 95% suspect censorship or faked reviews.

Source: Reevoo

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Organization

The star rating is the first thing consumers see. Still, users take notice of other factors too, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of United States customers.

Source: Statista

88% Of Americans Declared That Product Reviews Were The Most Influential Factor When Buying Home Electronics

Statistics reveal that reviews were more effective than TV advertisements at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

Fifty Percent Of All Millennial's "Constantly" Check Out Online Reviews For Businesses

Younger people know the value of being informed. User-generated content has an unassailable effect on customers.

They will realize what they've been missing out on if businesses stop to consider the power of consumer reviews over millennials. Older individuals are different though, just 6% of people aged 55 or older read reviews.

Source: Brightlocal

Only 6% Of Customers Do Not Rely On Client Reviews At All

According to consumer review data, a massive 19 percent of customers always rely on online reviews and never a make a purchase without reading reviews.

Source: Statista

Online Product Reviews About An Item Can Amplify Its Conversion Rate By A Whopping 270 Percent

User review statistics show the purchase probability for an item with 5 reviews is 270% higher than the same item without reviews.

Source: Spiegel Research Center

Facebook Reviews Affect More Than 50 Percent Of Customers' Buying Decisions

Facebook is currently the most popular social network which can likewise influence our purchasing decisions.

According to social media reviews statistics, Facebook affects the majority of users' purchase choices.

Facebook reviews stats reveal that 4 out of 5 users are most likely to trust a local business if it has positive reviews.

Source: RevLocal

86 Percent Of Consumers Would Consider Writing A Review For A Business

Your consumers are your most valuable resource, and it's not only because of the cash they invest at your business. They will be prepared to share it if you provide them an excellent experience.

Source: Brightlocal

Software Reviews Impact Over 98 Percent Of All Purchasers

18 percent of software purchasers consider reviews to be an important factor in the purchase process. Software application reviews have no effect whatsoever on only 2 percent of customers. Two-thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra