If They Were Asked, 77% Of Customers Would Undoubtedly Submit A Review

More than a 35% would do it to educate others about their consumer encounter and 24% would rather direct their review to the company itself.

Over a 26% would want to submit a review to help other individuals with their decision making process.

Source: Podium

Buyers Reading Reviews On A Mobile Device Are 127 Percent More Likely To Buy Than Desktop Users

Mobile users prefer to get things done faster. Purchasing decisions are made quickly.

Online reviews are obviously persuasive, yet online marketers haven't necessarily come to value the power of them.

Source: Martech Zone

Reviews Are The 3rd Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (amount, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

Favorable Reviews Encourage 68 Percent Of Consumers To Use A Local Business

Considering that the huge majority of customers read reviews, you would want yours to be appealing to brand-new customers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

More Than Half Of Consumers Will Not Utilize A Service If It Has Less Than A 4 Star Rating

This stat is one of many that illustrate the value of online rankings. Now that news of consumer fulfillment travels this fast, keeping your clients happy is more crucial than ever.

57% of consumers have looked for business with more than four stars in 2018, which is up from 48% in 2017.

11% looked just for businesses with a perfect five star score.

Source: Brightlocal

Many Local Companies Have An Average Of 39 Google Reviews

People like to share their experience after they have gone to a supplier. Online review trends show people prefer to comment if they had a favorable experience, instead of a average or negative one.

Source: Brightlocal

71% Of Millennials Browse Customer Reviews Of Expert Services

Majority of all individuals in need of a professional service rely on online reviews.

According to online reviews stats, 59% used online reviews to select a doctor or a legal representative.

Younger people (age 18-35) are much more inclined to hire a professional based upon online reviews. Only 19% of millennials will think about employing an attorney without any.

Source: Thomson Reuters

98 Percent Of Yelp's Visitors Purchased From A Business They Discovered On The Website

Typically, 142 million customers check out Yelp each month. This is as excellent a time as any if you have not declared your complimentary Yelp business page.

Source: RevLocal

Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Buying Process

Let's say you wish to buy a brand-new vehicle and there are numerous models which fit your requirements. How do you pick the best one for you? Well, you read online reviews.

With the help of other people, you manage to select one that works for you. That's how favorable reviews convert consumers into consumers.

Source: Consumer Affairs

91 Percent Of Millennials Trust In Online Reviews As Much As Loved Ones

Online review stats place customers' reviews as the most trustworthy source of suggestions. Online reviews typically bring the exact same weight as recommendations from family and friends.

Source: Brightlocal

Reviews Shared On Twitter Can Grow Online Sales By 6.46 Percent

Online review stats reveal that reviews shared on Twitter, do more to increase sales than those on any other social network.

Source: Yotpo

73 Percent Of Customers Think Customer Reviews Are More Crucial Than Star And Number Rankings

Online review stats make it clear people aren't pleased with scores alone.

Consumer reviews make the stats appear more genuine which is what the potential consumers are searching for. Almost a third of consumers say composed reviews are the only feature that makes them believe the sites' reviews are pertinent and beneficial.

Source: Fan and Fuel

89% Of Buyers Want To Read Reviews On Their Mobile Phones

Be it by means of an app or a mobile web browser, individuals choose to read reviews on their phones.

Source: Statista

Only 44 Percent Of Local Businesses Have Claimed Their Google My Business Listing

That's 56 percent of your competition that aren't benefiting from their listing.

While business listings on the major review platforms are totally free, a remarkably low number of businesses in fact utilize them.

Although we now understand why consumer reviews are so effective, many businesses apparently don't.

Source: LsaInsider

60 Percent Of Customers Consult Blog And Social Media Network Reviews On Their Mobile Devices Prior To Shopping

In-store shopping is affected significantly by blogs and reviews on social networks. With men being two times as likely to be influenced than women.

Reviews and rating stats reveal people value the viewpoint of peers more than any other content.

Source: Collective Bias