70% Of Consumers Need To Check Out At Least 4 Reviews Before They Can Trust A Business

4 reviews may be too few. Most people check out much more reviews to get a clear view of how business is actually doing. Don't depend upon that figure alone.

Source: Brightlocal

95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Services

Leisure and business travelers alike check out reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

73 Percent Of Consumers Think Consumer Reviews Are More Vital Than Star And Number Rankings

Online review statistics make it clear individuals aren't satisfied with ratings alone.

Written reviews make the stats appear more authentic which is what the potential consumers are trying to find. Almost a third of consumers state written reviews are the only feature that makes them believe the websites' reviews are beneficial and pertinent.

Source: Fan and Fuel

74 Percent Of Regional Businesses Have At Least One Google Review

One review is far from enough to improve your website's SERP ranking.

Taking a look at online rankings data, we learnt that a business needs to have a minimum of 40 reviews before people "Award" it with a star.

Source: Brightlocal

USA Buyers Consider "Product Performance" To Be The Most Useful Information In Product Reviews

When people check out reviews, they focus on various elements of the shopping experience. However according to online review stats, 60% of them are most interested in the product's performance.

Client satisfaction, product quality and quality over time are the next couple of considerations for more than 50% of American clients.

Source: Statista

Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, variety, etc.) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

30% Of Consumers Feel Positive About A Business Which Reacts To Online Reviews

Corresponding with your consumers develops trust. Even something as simple as responding to their comments and reviews can make them feel valued.

As you may anticipate, customers who feel this way are ready to spend more cash with a business.

Source: Statuslabs

82 Percent Of Customers Go To Review Sites Due To The Fact That They Want To Purchase A Service Or A Product And Wish To Get The Truth About Business Products And Services.

Review sites are locations that customers go to get the truth about a product, service or business . Users come because they have already formed a buying decision. The bulk of them (89 percent) buy within a week of their visit. And 29% do so in 24 hours.

Source: RevLocal

If A Business Manages To Solve Problems Quickly And Efficiently, 95% Of Dissatisfied Customers Will Return To A Company

Clients don't expect you to be perfect. When things go wrong, they do expect you to fix things. If there is nothing else a business can do to resolve an issue, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday

Unfavorable Reviews Can Boost Conversion By As Much As 85%

It sounds insane, however negative reviews can be a positive force for users to devote more time on your website. According to online review stats, people devote more than five times as long on a site when they read negative reviews.

More than two thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any unfavorable ones, an overwhelming 95% suspect censorship or faked reviews.

Source: Reevoo

A Lot Of Best-selling Items Have A Typical Score Of 4.2 To 4.7

You can't make everyone pleased, which is why perfect 5 star ratings are suspicious. Somebody always has a little a gripe. That's why it is unnatural to get perfect 5 star scores. In some cases a lower score actually helps your overall score.

According to customer rating stats, conversion rates start to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

86% Of Consumers Would Consider Writing A Review For A Business

Your consumers are your most important resource, and it's not only because of the cash they invest at your business. If you give them a great experience, they will want to share it.

Source: Brightlocal

77% Of Customers Do Not Trust Reviews That Are Older Than Three Months

Clients don't care how good your product or service was in the past. Because they are fresh and relevant, is part of why online reviews matter.

Customers understand businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.

It is for this reason that companies ought to be constantly asking for reviews.

Source: Statuslabs

49% Of Consumers Consider The Number Of Online Reviews As A Vital Consideration Of Their Purchasing Decision

Customers value not only the quality or nature of the reviews, however they consider their number and recency also.

The share of consumers, who take note of the number of reviews is currently at 46%.

Source: Brightlocal

61% Of Local Businesses Have An Average Score Of 4 To 5 Stars

Typically two-thirds of businesses have good and exceptional ratings. Just 5% of businesses have a score below 3 stars.

Source: Brightlocal