Just 44% Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't taking advantage of their listing.

While business listings on the major review platforms are free, a surprisingly low number of companies in fact make use of them.

Although we now know why consumer reviews are so effective, a lot of businesses apparently don't.

Source: LsaInsider

88% Of Executives Judge Reputation Risk As A Top Business Issue

Reputation management stats suggest a company's reputation does not impact just the consumers. Prospective employees likewise look at ratings and read reviews.

Source: Deloitte

91 Percent Of Millennials Trust In Online Reviews As Much As Family And Friends

Online review statistics put customers' reviews as the most reliable source of recommendations. Online reviews normally bring the very same weight as recommendations from loved ones.

Source: Brightlocal

If It Has Less Than A 4 Star Score, More Than Half Of Customers Will Not Utilize A Company

This stat is one of many that highlight the importance of online ratings. Now that news of consumer satisfaction travels this quick, keeping your customers happy is more crucial than ever.

57 percent of customers have actually looked for companies with more than four stars in 2018, which is up from 48% in 2017.

11 percent looked only for services with an ideal five star rating.

Source: Brightlocal

Software Reviews Impact Over 98 Percent Of All Purchasers

18 percent of software buyers consider reviews to be a necessary factor in the purchase procedure. Software application reviews have no impact whatsoever on only 2% of consumers. Two-thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

A Lot Of Best Selling Items Have A Typical Rating Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star rankings are suspicious. Someone always has a little a gripe. That's why it is unnatural to get perfect 5 star scores. Often a lower ranking in fact helps your overall rating.

According to client rating stats, conversion rates start to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

70 Percent Of Customers Prefer To Discover A Business Via Articles And Reviews, Instead Of Ads

Ads are all well and good, but it's worth trying a different approach as well. Reviews are by far the very best method to discover the truth about a product or service.

Source: Statuslabs

Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process

Let's say you want to purchase a brand-new car and there are a number of models which fit your criteria. How do you choose the best one for you? Well, you read online reviews.

With the help of other customers, you manage to select a model that works for you. That's how favorable reviews convert customers into consumers.

Source: Consumer Affairs

One-half Of All Millennial's "Constantly" Check Out Online Reviews For Companies

Younger people know the worth of being informed. User-generated content has an indisputable effect on customers.

They will realize what they've been missing out on if businesses stop to consider the power of client reviews over millennials. Older individuals are different though, only 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

53 Percent Of Americans Consider Product Reviews And Ratings As The Most Important Part Of Online Shopping.

Today's consumers are smart and want the very best bang for their dollar. It's no surprise that they consider reading reviews as a huge part of the purchasing decision.

Source: Statista

83 Percent Of Clients Don't Trust Advertising

The traditional channels to reach consumers aren't as influential as they used to be. The majority of users who no longer trust advertisements choose to pay attention to clients' suggestions online.

Source: Statuslabs

Clients Checking Out Reviews On A Mobile Device Are 127% Most Likely To Purchase Than Desktop Users

Mobile users prefer to get things done much faster. Buying choices are made rapidly.

Online reviews are undoubtedly convincing, yet online marketers have not necessarily come to appreciate the power of them.

Source: Martech Zone

Consumer Reviews On Items Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. People trust other peoples viewpoints before they ever trust what the producer says. The reason, makers' descriptions are essentially advertisements.

Source: Martech Zone

A One Star Boost In Rating Can Lead To A 5% To 9% Boost In Business Earnings

Businesses that treat clients honorably typically flourish, review sites help make certain of that.

Source: Statuslabs

73% Of Customers Believe Customer Reviews Are More Vital Than Star And Number Scores

Online review stats make it clear people aren't pleased with ratings alone.

Customer reviews make the stats appear more authentic which is what the potential customers are trying to find. Nearly a third of consumers say written reviews are the only feature that makes them think the websites' reviews are pertinent and helpful.

Source: Fan and Fuel

Reviews Published On Twitter Can Increase Online Sales By 6.46 Percent

Online review stats reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.

Source: Yotpo

USA Consumers View "Product Performance" To Be The Most Useful Info In Product Reviews

They focus on different elements of the shopping experience when individuals read reviews. However according to online review stats, 60% of them are most thinking about the item's performance.

Customer satisfaction, product quality and quality over time are the next few factors to consider for more than 50% of USA customers.

Source: Statista