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61 Percent Of Regional Businesses Have An Average Score Of 4 To 5 Stars
Overall two-thirds of companies have excellent and awesome ratings. Just 5% of companies have a score below 3 stars.
Source: Brightlocal
91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member
The 86% of businesses question the integrity of online reviews. Nonetheless, they recognize the massive impact user scores have on their business. Undesirable customer or staff member reviews can influence 90% of job seekers.
Source: Career Arc
71% Of Millennials Search Consumer Reviews Of Professional Services
More than half of all people in need of a professional service turn to online reviews.
According to online reviews statistics, 59% utilized online reviews to pick a medical professional or a lawyer.
Younger people (age 18-35) are a lot more likely to hire a professional based upon online reviews. Only 19% of millennials will think about working with an attorney without any.
Source: Thomson Reuters
53% Of Americans Consider Product Reviews And Scores As The Most Essential Part Of Online Shopping.
Today's shoppers are smart and want the very best bang for their buck. It's no surprise that they consider checking out reviews as a big part of the buying decision.
Source: Statista
Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process
Let's say you want to buy a brand-new vehicle and there are several models which fit your criteria. How do you select the best one for you? Well, you read online reviews.
With the help of other people, you manage to pick one that works for you. That's how favorable reviews convert consumers into consumers.
Source: Consumer Affairs
Software Reviews Influence Over 98 Percent Of All Purchasers
18 percent of software application buyers consider reviews to be an important factor in the purchase procedure. Software reviews have no impact whatsoever on just 2% of customers. Two thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
74% Of Local Companies Have At A Minimum, 1 Google Review
One review is far from enough to improve your website's SERP ranking.
Taking a look at online ratings statistics, we learnt that a company needs to have a minimum of 40 reviews before people "Award" it with a star.
Source: Brightlocal
60% Of Customers Consult Blog And Social Media Reviews On Their Mobile Devices Before Shopping
In-store purchasing is influenced substantially by blogs and reviews on social networks. With men being two times as likely to be affected than women.
Reviews and rating stats reveal individuals value the viewpoint of peers more than any other content.
Source: Collective Bias
63.6% Of Consumers Go To Google To Check For Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the bottom of the list.
When it comes to trust, these online review statistics show the basic appeal of a website can only go so far.
Source: Review Trackers
Favorable Reviews Motivate 68 Percent Of Consumers To Choose A Local Business
Since the vast majority of customers check out reviews, you would want yours to be enticing to new customers, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Clients Reading Reviews On A Mobile Phone Are 127% Most Likely To Make A Purchase Than Desktop Users
Mobile users prefer to get things done quicker. For that reason, purchasing decisions are made quickly.
Online reviews are undoubtedly persuasive, yet online marketers have not always come to value the power of them.
Source: Martech Zone
Half Of All Millennial's "Always" Check Out Online Reviews For Businesses
Younger individuals understand the worth of being informed. User-generated content has an unassailable effect on customers.
They will realize what they've been missing out on if businesses stop to consider the power of client reviews over millennials. Older people are various though, only 6% of individuals aged 55 or older read reviews.
Source: Brightlocal
A One Star Boost In Ranking Can Lead To A 5% To 9% Boost In Business Profits
Businesses that treat customers fairly normally succeed, review sites help ensure of that.
Source: Statuslabs
When Purchasing Home Electronic Devices, 88% Of Americans Claimed That Product Reviews Were The Most Influential Element
Data reveal that reviews were more helpful than Television ads at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista