Consumer Reviews On Products Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples viewpoints before they ever trust what the maker says. The reason, manufacturers' descriptions are generally ads.

Source: Martech Zone

91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of companies question the integrity of online reviews. Nonetheless, they recognize the huge impact user scores have on their business. Unfavorable customer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

A Single Business Review Can Raise Its Conversions By 10 Percent

Online review statistics show user-generated content can do wonders in terms of conversions.

A single review can have a substantial impact on your business.

A hundred reviews can increase your conversion rates by as much as 37%. 2 hundred can provide a mind-blowing 44 percent boost.

Source: RevLocal

53% Of Americans Consider Item Reviews And Scores As The Most Crucial Part Of Online Shopping.

Today's shoppers are smart and want the very best bang for their dollar. It's not surprising that that they consider reading reviews as a big part of the purchasing decision.

Source: Statista

88% Of Executives Regard Reputation Risk As A Leading Business Concern

Reputation management statistics indicate a company's reputation does not impact simply the customers. Prospective team members also take a look at ratings and take a look at reviews.

Source: Deloitte

91% Of Millennials Rely On Online Reviews As Much As Friends And Family

Online review stats put customers' reviews as the most credible source of recommendations. Online reviews usually carry the very same weight as suggestions from family and friends.

Source: Brightlocal

71% Of Millennials Search Consumer Reviews Of Expert Services

Over half of all people in need of an expert service turn to online reviews.

According to online reviews data, 59% used online reviews to pick a legal representative or a medical professional.

Young people (age 18-35) are much more likely to work with a professional based upon online reviews. Only 19% of millennials will think about employing a legal representative without any.

Source: Thomson Reuters

70 Percent Of Customers Need To Read A Minimum Of Four Reviews Before They Can Rely On A Business

Four reviews may be too few. Many people read much more reviews to get a better idea of how business is actually doing. Don't depend upon that figure alone.

Source: Brightlocal

74 Percent Of Regional Companies Have At A Minimum, 1 Google Review

A single review is far from adequate to enhance your site's SERP ranking.

Looking at online ratings stats, we learnt that a company requires to have an average of 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

70 Percent Of Customers Prefer To Learn About A Business Through Posts And Reviews, Instead Of Advertisements

Advertisements are all well and good, however it's worth trying a different approach too. Reviews are without a doubt the very best way to discover the truth about a service or product.

Source: Statuslabs

Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (amount, variety, etc.) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

73 Percent Of Customers Think Customer Reviews Are More Important Than Star And Number Scores

Online review statistics make it clear people aren't pleased with scores alone.

Consumer reviews make the statistics appear more authentic which is what the potential clients are trying to find. Practically a 3rd of consumers state composed reviews are the only feature that makes them believe the sites' reviews are beneficial and relevant.

Source: Fan and Fuel

77% Of Consumers Would Likely Give A Review If They Were Asked

More than a 35% would post a review to advise others about their customer encounter and 24% would likely direct their review to the company itself.

Over a 26% would want to leave a review to help other individuals with their choice making process.

Source: Podium

77% Of Individuals Don't Trust Reviews That Are Older Than Three Months

Consumers don't care how excellent your service or product was in the past. Part of why online reviews matter is due to the fact that they are relevant and fresh.

Customers know businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.

It is for this reason that companies ought to be continuously requesting reviews.

Source: Statuslabs

83% Of Clients Do Not Rely On Advertising

The standard channels to reach consumers aren't as influential as they used to be. Many users who no longer trust ads pick to focus on consumers' suggestions online.

Source: Statuslabs

More Than 4 Negative Reviews About A Company Or Product Might Decrease Sales By 70%

One negative review suffices for 35% of a website's visitors to choose not to purchase. Three negative reviews can cost a business 59 percent fewer sales.

Obviously, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

More Than Half Of Consumers Aged 25-34 Published Reviews

According to Statista, the more youthful generations are seemingly the more opinionated ones.

Source: Statista