If It Has Negative Reviews As Well, 52% Of Consumers Trust An Item More

We already discussed the positive and negative reviews and their effect on customers. However, all products have their faults, it raises red flags that possibly the reviews are fake if all of a products reviews are positive. Consumers anticipate to see some unfavorable reviews.

Source: Capterra

95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Services

Leisure and business tourists alike read reviews to form an opinion. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member

The 86% of businesses doubt the integrity of online reviews. Nevertheless, they recognize the huge impact user ratings have on their business. Unfavorable customer or employee reviews can affect 90% of job seekers.

Source: Career Arc

A One Star Increase In Ranking Can Result In A 5% To 9% Boost In Business Profits

Businesses that treat clients fairly usually prosper, review websites help ensure of that.

Source: Statuslabs

Online Reviews Affect 67.7% Of Consumer Purchasing Decisions

More than two thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

Reviews Are The 3rd Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (quantity, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

Facebook Reviews Affect More Than 50% Of Consumers' Purchasing Decisions

Facebook is currently the most popular social media which can likewise affect our buying preferences.

According to social media reviews stats, Facebook affects over half of users' purchase choices.

Facebook reviews statistics expose that 4 out of five users are more likely to trust a local business if it has favorable reviews.

Source: RevLocal

Google Accounts For 57.5% Of All Reviews Across The World

Google is in the lead here, followed by Facebook as a distant second.

Here are the online reviews circulation rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

74 Percent Of Local Businesses Have At A Minimum, One Google Review

A single review is far from sufficient to enhance your site's SERP ranking.

Taking a look at online ratings data, we found out that a business requires to have at least 40 reviews before buyers "Award" it with a star.

Source: Brightlocal

Many Best Selling Products Have An Average Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is unnatural to get perfect 5 star rankings.

According to consumer rating stats, conversion rates start to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

88% Of Americans Stated That Product Reviews Were The Most Influential Factor When Buying Home Electronic Devices

Data reveal that reviews were more effective than TV advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista

88% Of Executives Consider Reputation Risk As A Leading Business Issue

Reputation management statistics suggest a business's reputation doesn't impact just the clients. Prospective employees also look at scores and take a look at reviews.

Source: Deloitte

Due To The Fact That They Want To Acquire An Item Or A Service And Desire To Get The Facts About The Businesses Items And Services, 82% Of Consumers Visit Review Sites.

Users come because they have actually currently formed a buying decision. The majority of them (89 percent) buy within a week of their visit.

Source: RevLocal

A Single Business Review Can Lift Its Conversions By 10%

Online review stats show user-generated material can do wonders in regards to conversions.

A single review can have an enormous impact on your business.

A hundred reviews can boost your conversion rates by as much as 37 percent. Two hundred can supply an astonishing 44% increase.

Source: RevLocal

Many Local Companies Have An Average Of 39 Google Reviews

Individuals like to share their experience after they've gone to a vendor. Online review trends reveal individuals choose to comment if they had a positive experience, rather than a mediocre or unfavorable one.

Source: Brightlocal