Favorable Reviews Motivate 68% Of Customers To Use Local Businesses

Since the huge majority of customers check out reviews, you would want yours to be appealing to new customers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

61% Of Local Businesses Have An Average Score Of 4 Or 5 Stars

Typically two-thirds of businesses have excellent and good ratings. Just 5% of businesses have a score listed below 3 stars.

Source: Brightlocal

83% Of All Young Clients Were Asked To Give A Review Recently

Of those asked, 80% of consumers did give a review. In general, businesses have asked 66% of all consumers to leave a review on their company.

Source: Brightlocal

53% Of Customers Anticipate Businesses To Respond Within A Week To Unfavorable Reviews

Online review stats show that 63% of consumer reviews go on without a response. That's regrettable, because those businesses are losing customers that way.

Source: Review Trackers

60 Percent Of Customers Seek Advice From Blog And Social Media Network Reviews On Their Cell Phones Before Shopping

In-store shopping is affected significantly by blogs and reviews on social media. With males being two times as likely to be influenced than ladies.

Reviews and score data show individuals value the opinion of peers more than any other material.

Source: Collective Bias

More Than 4 Negative Reviews About A Business Or Service Might Reduce Sales By 70%

One negative review suffices for 35 percent of a website's visitors to choose not to buy. 3 negative reviews can cost a business 59 percent fewer sales.

Naturally, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

If A Business Takes Care Of Issues Rapidly And Effectively, 95% Of Dissatisfied Customers Will Go Back To A Company

Customers do not anticipate you to be perfect. They do anticipate you to resolve things when they go wrong. If there is nothing else a business can do to solve an issue, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday

70 Percent Of Customers Need To Read A Minimum Of 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. Many people check out a lot more reviews to get a better idea of how the business is in fact doing. Don't depend upon that statistic alone.

Source: Brightlocal

Since They Want To Acquire A Product Or A Service And Desire To Get The Facts About The Businesses Products And Services, 82% Of Customers Check Out Review Websites.

Review websites are places that people go to get the facts about a item, business or service . Because they have already formed a purchase decision, users come. The bulk of them (89%) purchase within a week of their visit. And 29% do so within 24 hours.

Source: RevLocal

If They Were Asked, 77% Of Customers Would Most Likely Submit A Review

More than a 35% would do it to notify others about their client encounter and 24% would undoubtedly direct their review to the business itself.

Over a 26% would be willing to submit a review to assist other people with their decision making process.

Source: Podium

88% Of Executives Consider Reputation Risk As A Top Business Concern

Reputation management stats show a company's reputation doesn't impact simply the customers. Prospective team members also look at ratings and take a look at reviews.

Source: Deloitte

Unfavorable Reviews Can Improve Conversion By As Much As 85%

It sounds crazy, however negative reviews can be a positive factor for users to devote more time on your website. According to online review statistics, people spend more than 5 times as long on a website when they read negative reviews.

More than two thirds of users trust reviews more when there are a mix of negatives and positives. An overwhelming 95% suspect censorship or fabricated reviews if there aren't any unfavorable ones.

Source: Reevoo

74 Percent Of Local Businesses Have At A Minimum, 1 Google Review

A single review is far from sufficient to improve your site's SERP ranking.

Looking at online ratings data, we learnt that a business needs to have an average of 40 reviews before users "Award" it with a star.

Source: Brightlocal

Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you want to buy a brand-new automobile and there are numerous models which fit your requirements. How do you select the very best one for you? Well, you read reviews.

With the help of other people, you manage to pick one that works for you. That's how positive reviews convert customers into consumers.

Source: Consumer Affairs

Reviews Are The Third Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

A Single Business Review Can Raise Its Conversions By 10%

Online review statistics show user-generated material can do miracles in terms of conversions.

A single review can have an enormous influence on your business.

A hundred reviews can raise your conversion rates by as much as 37%. Two hundred can supply an astonishing 44 percent increase.

Source: RevLocal