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Just 44% Of Local Businesses Have Claimed Their Google My Business Listing
That's 56% of your competitors that aren't making the most of their listing.
While business listings on the significant review platforms are complimentary, a surprisingly low number of companies actually make use of them.
Although we now know why client reviews are so effective, many businesses obviously do not.
Source: LsaInsider
77% Of Clients Do Not Trust Reviews That Are Older Than Three Months
Customers don't care how great your product or service was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.
Consumers know businesses lose their touch all the time, which is why the majority of them find older reviews unimportant.
It is for this reason that businesses need to be constantly requesting reviews.
Source: Statuslabs
71% Of Millennials Search Consumer Reviews Of Expert Services
Over half of all individuals in need of an expert service rely on online reviews.
According to online reviews data, 59% utilized online reviews to select a physician or a legal representative.
Young people (age 18-35) are a lot more inclined to hire a professional based upon online reviews. Just 19% of millennials will consider working with a legal representative without any.
Source: Thomson Reuters
Fifty Percent Of All Millennial's "Always" Check Out Online Reviews For Companies
Younger individuals understand the value of being informed. User-generated content has an unassailable effect on customers.
They will realize what they've been missing out on if businesses stop to consider the power of client reviews over millennials. Older people are different though, just 6% of people aged 55 or older check out reviews.
Source: Brightlocal
More Than Half Of Customers Won't Utilize A Company If It Has Less Than A 4 Star Rating
This stat is one of numerous that illustrate the importance of online ratings. Now that news of customer fulfillment travels this fast, keeping your consumers pleased is more crucial than ever.
57 percent of consumers have looked for business with more than four stars in 2018, which is up from 48% in 2017.
Moreover, 11% looked just for organizations with a best five star ranking.
Source: Brightlocal
Reviews Shared On Twitter Can Help Increase Online Sales By 6.46%
Online review stats reveal that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
Negative Reviews Can Increase Conversion By Up To 85%
It sounds insane, but negative reviews can be a positive factor for users to devote more time on your website. According to online review data, individuals devote more than 5 times as long on a website when they read negative reviews.
When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. A frustrating 95 percent suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
83% Of All Younger People Were Asked To Post A Review Recently
Of those invited, 80% of customers did leave a review. Overall, businesses have actually asked 66% of all clients to leave a review on their business.
Source: Brightlocal
If They Were Asked, 77% Of Customers Would Undoubtedly Leave A Review
More than a 35% would submit a review to advise others about their customer experience and 24% would probably direct their review to the business itself.
Over a 26% would want to give a review to assist other individuals with their decision making process.
Source: Podium
64% Of Americans Agree That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017
30 percent of customers who check out consumer reviews, concur that it increases their buying confidence.
Organizations utilize the reviews to enhance their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
98 Percent Of Yelp's Site Visitors Bought From A Business They Discovered On The Website
Generally, 142 million customers visit Yelp every month. This is as good a time as any if you have not declared your free Yelp business page.
Source: RevLocal
89% Of Shoppers Choose To Read Reviews Using Their Smart Devices
Be it via an app or a mobile browser, everyday people prefer to read reviews on their cell phones.
Source: Statista
86 Percent Of Consumers Would Consider Writing A Review For A Business
Your clients are your most valuable resource, and it's not just because of the money they invest at your business. If you provide an excellent experience, they will want to share it.
Source: Brightlocal