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88% Of Executives Consider Reputation Risk As A Top Business Problem
Reputation management stats suggest a company's reputation doesn't affect simply the customers. Potential team members likewise look at scores and read reviews.
Source: Deloitte
Fifty Percent Of All Millennial's "Constantly" Check Out Online Reviews For Companies
More youthful people understand the worth of being informed. User-generated material has an unassailable influence on consumers.
They will realize what they've been missing out on if businesses stop to think about the power of consumer reviews over millennials. Older individuals are various though, only 6% of people aged 55 or older check out reviews.
Source: Brightlocal
60% Of Consumers Consult Blog And Social Media Network Reviews On Their Cell Phones Before Shopping
In-store shopping is affected considerably by blogs and reviews on social media. With males being twice as likely to be affected than ladies.
Reviews and score data show individuals value the viewpoint of peers more than any other material.
Source: Collective Bias
Only 6 Percent Of Customers Do Not Rely On Client Reviews At All
According to customer review data, a tremendous 19% of customers always trust online reviews and never a make a purchase without reading reviews.
Source: Statista
63.6% Of Customers Go To Google To Read Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the bottom of the list.
When it comes to trust, these online review stats reveal the basic popularity of a website can just go so far.
Source: Review Trackers
Unfavorable Reviews Can Increase Conversion By Up To 85%
It sounds insane, but negative reviews can be a positive factor for users to devote more time on your site. According to online review data, individuals spend more than 5 times as long on a website when they read negative reviews.
More than two-thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any unfavorable ones, an overwhelming 95% suspect censorship or fabricated reviews.
Source: Reevoo
If A Business Makes An Effort To Solve Problems Quickly And Effectively, 95% Of Dissatisfied Customers Will Return To A Business
Customers do not anticipate you to be perfect. They do expect you to remedy things when they go wrong. If there is absolutely nothing else a company can do to solve a problem, a simple coupon can say "We are sorry" in a more attractive way.
Source: SocialMediaToday
Facebook Reviews Affect More Than 50 Percent Of Customers' Purchasing Decisions
Facebook is presently the most popular social network which can also influence our purchasing decisions.
According to social reviews data, Facebook impacts over half of users' purchase choices.
Facebook reviews statistics reveal that four out of five users are more likely to trust a local business if it has positive reviews.
Source: RevLocal
Reviews Are The 3rd Most Influential Ranking Factor For Google's Local 3 Pack
Review signals (quantity, variety, and so on) account for 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
74% Of Local Businesses Have At A Minimum, One Google Review
A single review is far from adequate to improve your site's SERP ranking.
Looking at online ratings stats, we learnt that a business needs to have a minimum of 40 reviews before customers "Award" it with a star.
Source: Brightlocal
53% Of Americans Consider Item Reviews And Rankings As The Most Essential Part Of The Online Shopping Experience In 2018.
Today's shoppers are wary and desire the best bang for their buck. It's no surprise that they consider checking out reviews as a big part of the buying decision.
Source: Statista